Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: AI Enablement, AI Product Strategy, Information Architecture, Strategic Decision-Making, Enterprise Architecture, Data Analysis, Business Strategy, Business Process Automation, Data Architecture, Artificial Intelligence, Data Collection, Data Integration, Business Technologies, Analytics, Leadership, Innovation, Machine Learning, Data Management
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Build Tools, CI/CD, Software Development Tools, Java, Gradle, Apache Maven, MLOps (Machine Learning Operations), Package and Software Management, Dependency Analysis
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Presentations, Social Media Marketing, Content Creation, Instagram, Facebook, Content Marketing, LinkedIn, Digital Marketing, Graphic Design
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation
Build toward a degree
Intermediate · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Supplier Relationship Management, Supplier Performance Management, Negotiation, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Case Studies, Stakeholder Management, Contract Management, Purchasing, Market Analysis, Request for Proposal, Competitive Analysis, Risk Management, Supply Chain Management, Supply Management, Business Ethics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Intelligence, Marketing Planning
Advanced · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: SQL, Data Quality, Complex Problem Solving, Data Visualization, JSON, Business Metrics, Business Reporting, Data Presentation, Forecasting, Data Analysis, Predictive Analytics, Exploratory Data Analysis, Debugging, Data Transformation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Sales, Solution Selling, Sales Presentations, Sales Strategy, Sales Process, Communication, Sales Prospecting, Negotiation, Customer Engagement, Business Ethics, Customer Relationship Management (CRM) Software, Relationship Building, Personalized Service
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Microsoft 365, Data Analysis, Business Mathematics
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Server Side, Application Deployment, Apache Tomcat, Apache, Web Design, Front-End Web Development, PHP (Scripting Language), Application Servers, User Interface and User Experience (UI/UX) Design, Full-Stack Web Development, HTML and CSS, Web Development, UI Components, Web Servers, Email Automation, Usability, Development Testing, Interactive Design, Java Platform Enterprise Edition (J2EE), Web Analytics and SEO
Beginner · Specialization · 1 - 3 Months