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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Implicaciones estratégicas de la marca

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Build social awareness content for Facebook with Canva

    Skills you'll gain: Canva (Software), Facebook, Advertising, Graphic and Visual Design, Video Production, Social Media Content, Graphic Design, Social Media, Social Media Marketing, Content Creation, Event Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Customer Centric Innovation

    Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Data Visualization

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Data Presentation, Power BI, Data Ethics, Dashboard, Data Modeling, Data Governance, Extract, Transform, Load, Data Visualization, Interactive Data Visualization, Business Intelligence, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Data Architecture, Data Cleansing, Data Transformation, Database Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Strategic Marketing, Growth Strategies, Product Strategy, Market Dynamics, Competitive Analysis, Business Development, Market Intelligence, Online Advertising, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Microsoft Excel VBA and Macros

    Skills you'll gain: Excel Macros, Microsoft Excel, Excel Formulas, Visual Basic (Programming Language), Productivity Software, Debugging, Automation, Strategic Decision-Making, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Getting started with Prezi for small businesses

    Skills you'll gain: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    The Nature of Data and Relational Database Design

    Skills you'll gain: Decision Support Systems, Database Design, Relational Databases, Database Management, Database Management Systems, SQL, Descriptive Statistics, Data Literacy, Statistics, Statistical Analysis, Business Intelligence, Microsoft Excel, Extract, Transform, Load, Data-Driven Decision-Making, Business Analytics, Data Manipulation, Data Science

    4.5
    Rating, 4.5 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Cloudera

    Modern Big Data Analysis with SQL

    Skills you'll gain: Database Design, SQL, Apache Hive, Relational Databases, Databases, Database Management, Big Data, Database Systems, Amazon Web Services, MySQL, Data Management, Amazon S3, Apache Hadoop, Data Storage, NoSQL, Operational Databases, Data Warehousing, Cloud Storage, Performance Tuning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Social Media Campaigns with AI: From Strategy to Design

    Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, ChatGPT, Brand Management, Digital Content, AI Enablement, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Charts and Dashboard using Google Sheets

    Skills you'll gain: Dashboard, Google Sheets, Spreadsheet Software, Pivot Tables And Charts, Data Visualization, Data Visualization Software, Data Presentation, Interactive Data Visualization, Excel Formulas, Data Analysis, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    647 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'entrepreneuriat social : de l'envie au projet

    Skills you'll gain: Social Impact, Entrepreneurship, Value Propositions, Business Modeling, Sustainable Development, Needs Assessment, Community Development, Business Planning, New Business Development, Innovation, Environmental Social And Corporate Governance (ESG), Professional Networking, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    192 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Implicaciones estratégicas de la marca: Tecnológico de Monterrey
  • Build social awareness content for Facebook with Canva: Coursera
  • Customer Centric Innovation: University of Illinois Urbana-Champaign
  • Microsoft Data Visualization: Microsoft
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Microsoft Excel VBA and Macros: Coursera
  • Getting started with Prezi for small businesses: Coursera
  • The Nature of Data and Relational Database Design: University of California, Irvine
  • Modern Big Data Analysis with SQL: Cloudera
  • Social Media Campaigns with AI: From Strategy to Design: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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