• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Effective Communication for Today’s Leader

    4.5
    Rating, 4.5 out of 5 stars
    ·
    102 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Workspace with Gemini

    Skills you'll gain: Google Gemini, Storytelling, Video Production, Gemini, Google Docs, Google Workspace, Video Editing, Responsible AI, Proofreading, Prompt Engineering, Productivity Software, Gmail, Workflow Management, LLM Application, AI Enablement, Generative AI, Writing, Collaboration, Project Management, Business Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    312 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDHEC Business School

    Python and Machine-Learning for Asset Management with Alternative Data Sets

    Skills you'll gain: Text Mining, Network Analysis, Data Visualization Software, Machine Learning Methods, Unstructured Data, Predictive Modeling, Web Scraping, Social Network Analysis, Financial Statements, Financial Market, Financial Analysis, Investments, Financial Modeling, Asset Management, Python Programming, Data Analysis, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    236 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Programa en Desarrollo de nuevas empresas

    Skills you'll gain: Performance Measurement, Business Modeling, Strategic Partnership, Resource Allocation, Value Propositions, Business Metrics, Entrepreneurial Finance, Financial Analysis, User Feedback, Entrepreneurship, Business Development, Team Building, New Product Development, Leadership Development, New Business Development, Revenue Forecasting, Product Development, Profit and Loss (P&L) Management, Business Strategy, Cash Flows

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Workspace Administrator

    Skills you'll gain: User Provisioning, Data Governance, Google Workspace, Data Loss Prevention, Gmail, User Accounts, Google Gemini, Information Management, Email Security, Data Management, Data Security, Document Management, Identity and Access Management, Mobile Security, Records Management, Data Storage, Security Management, Cloud Security, Group Policy, Technical Support

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Beginner · Professional Certificate · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Inteligencia Artificial (IA): Interacciones y prompts

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Artificial Intelligence, AI Enablement, Responsible AI, Large Language Modeling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    977 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    CVS Health

    CVS Health Retail Customer Service

    Skills you'll gain: Active Listening, De-escalation Techniques, Greeting Customers, Customer Service, Empathy, Cross Selling, Call Center Experience, Transaction Processing, Upselling, Retail Sales, Retail Store Operations, Customer Complaint Resolution, Cash Register Operation, Problem Solving, Conflict Management, Customer Relationship Building, Customer Inquiries, Teamwork, Communication, Time Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    416 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Washington

    Project Management Quickstart

    Skills you'll gain: Work Breakdown Structure, Agile Methodology, Stakeholder Management, Project Management, Project Documentation, Project Scoping, Project Planning, Timelines, Scheduling, Dependency Analysis, Risk Management, Communication Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Crisis Management and Crisis Communication

    Skills you'll gain: Crisis Management, Consulting, Management Consulting, Emergency Response, Corporate Communications, Leadership, Risk Management, Contingency Planning, Leadership and Management, Strategic Communication, Business Leadership, Public Affairs, Business Continuity Planning, Risk Analysis, Mitigation, Communication Strategies, Case Studies, Stakeholder Communications, Internal Communications, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity and Privacy

    Skills you'll gain: Virtual Private Networks (VPN), Cybersecurity, Computing Platforms, Multi-Factor Authentication, Authentications, Information Systems Security, Network Security, Technical Support and Services, Application Security, Data Security, Information Privacy, Servers, Cloud Computing, Network Administration, Encryption, Identity and Access Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Creating Dashboards and Storytelling with Tableau

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Data Visualization, Stakeholder Analysis, Tableau Software, Data Visualization Software, Requirements Analysis, Stakeholder Management, Data Cleansing, Storyboarding, Data Manipulation, Data Quality, Data Preprocessing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Advanced Manufacturing Enterprise

    Skills you'll gain: Product Lifecycle Management, Performance Measurement, Manufacturing Operations, Supply Chain Management, Supply Chain Planning, Enterprise Resource Planning, Production Planning, Material Requirements Planning, Data Integration, Manufacturing Processes, Business Process Management, Digital Transformation, Data Security, Internet Of Things, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    641 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
brand and product management
introduction to strategic brand management
1…223224225…834

In summary, here are 10 of our most popular brand management courses

  • Effective Communication for Today’s Leader: Tecnológico de Monterrey
  • Google Workspace with Gemini: Google Cloud
  • Python and Machine-Learning for Asset Management with Alternative Data Sets: EDHEC Business School
  • Programa en Desarrollo de nuevas empresas: Universidad de los Andes
  • Google Workspace Administrator: Google Cloud
  • Inteligencia Artificial (IA): Interacciones y prompts: Universidad de Palermo
  • CVS Health Retail Customer Service: CVS Health
  • Project Management Quickstart: University of Washington
  • Crisis Management and Crisis Communication: University of Colorado Boulder
  • Cybersecurity and Privacy: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok