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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    799 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Competitive Analysis, Product Requirements, Product Strategy, Sales Presentation, New Product Development, Persona Development, Customer Insights, B2B Sales, Innovation, Market Analysis, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    815 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción a la estrategia

    Skills you'll gain: Organizational Strategy, Governance, Stakeholder Analysis, Corporate Strategy, Business Planning, Business Strategy, Organizational Structure, Strategic Thinking, Business Administration, Environmental Social And Corporate Governance (ESG), Strategic Decision-Making, Competitive Analysis, Entrepreneurship, New Business Development, Market Analysis, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    547 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    La gestión de personas y equipos

    Skills you'll gain: People Management, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Performance Management, Leadership, Organizational Structure, Employee Engagement, Culture, Conflict Management, Decision Making, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business & Technology

    Skills you'll gain: Responsible AI, Organizational Change, Culture Transformation, Product Lifecycle Management, Design Thinking, Organizational Leadership, Strategic Leadership, Business Transformation, Global Marketing, Data Ethics, Entrepreneurship, Change Management, Business Communication, Business Leadership, Artificial Intelligence, Business Modeling, Generative AI, Innovation, Strategic Planning, Market Opportunities

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for PR Specialists

    Skills you'll gain: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, AI Personalization, Corporate Communications, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Social Media Campaigns, Media Planning

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create website videos with Canva

    Skills you'll gain: Product Demonstration, Web Content, Video Production, Marketing Materials, Graphic Design, Data Visualization, Content Creation, Company, Product, and Service Knowledge, Web Design, Team Oriented, Storytelling, Content Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Impact on Business and Society

    Skills you'll gain: Consumer Behaviour, Responsible AI, Social Impact, Business Risk Management, Business Operations, Risk Analysis, Operations, Generative AI, AI Security, Environment Health And Safety, Customer experience improvement, Social Sciences, Governance, Leadership and Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    55 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Input and Interaction

    Skills you'll gain: Human Computer Interaction, Human Factors, User Interface (UI), Usability, Interaction Design, Information Architecture, User Interface and User Experience (UI/UX) Design, Prototyping

    4.6
    Rating, 4.6 out of 5 stars
    ·
    720 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Insights: Crack the Algorithm

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    الذكاء العاطفي | Emotional Intelligence

    Skills you'll gain: Emotional Intelligence, Personal Development, Social Skills, Self-Awareness, Empathy, Resilience, Relationship Building

    4.8
    Rating, 4.8 out of 5 stars
    ·
    399 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Increase SEO Traffic with WordPress: Coursera
  • The Business of Product Management I: Advancing Women in Tech
  • Introducción a la estrategia: Universidad Nacional Autónoma de México
  • La gestión de personas y equipos: IESE Business School
  • Market and Competition in Pricing Strategy: University of Virginia
  • Business & Technology: Illinois Tech
  • GenAI for PR Specialists: Coursera
  • Create website videos with Canva: Coursera
  • Generative AI: Impact on Business and Society: University of Michigan
  • Input and Interaction: University of California San Diego

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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1095 courses
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425 courses
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145 courses
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471 courses
Math and Logic
70 courses
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137 courses
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413 courses
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401 courses
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150 courses

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