Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Cold Calling, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Communication, Relationship Management, Customer Engagement, Value Propositions
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Recruitment, Communication, Verbal Communication Skills, Compensation Management, Professionalism, Storytelling, Problem Solving, Self-Awareness, Analytical Skills
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Justice, Anthropology, Cultural Diversity, European History, World History, Ancient History, International Relations, Social Sciences, Political Sciences, Electronic Media
Beginner · Course · 1 - 3 Months

Skills you'll gain: Instagram, Drive Engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Social Media Campaigns, Content Creation, Storytelling, Content Strategy, Content Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Search Engine Optimization, Keyword Research, Web Content, Web Analytics and SEO, Content Creation, Content Marketing, Drive Engagement, Generative AI, Business Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skillshare
Skills you'll gain: Video Editing, TikTok, Storytelling, Animations, Timelines, Post-Production, Content Creation, Multimedia, Video Production, Editing, Productivity, Color Theory, Web Content Accessibility Guidelines, Typography
Beginner · Specialization · 1 - 3 Months

IE Business School
Skills you'll gain: Innovation, Business Management, Performance Management, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Business Leadership, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Market Dynamics, Storytelling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Content Creation, Scheduling, Drive Engagement, Live Streaming, Android Studio
Beginner · Guided Project · Less Than 2 Hours

Skillshare
Skills you'll gain: Logo Design, Packaging and Labeling, Adobe Illustrator, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Storytelling, Branding, Color Theory, Product Design, Typography, Design Strategies, Social Media, Graphic Design, Layout Design, Animations, Design Software, Graphic and Visual Design Software
Beginner · Specialization · 3 - 6 Months

University of Colorado System
Skills you'll gain: Sustainable Business, Environmental Social And Corporate Governance (ESG), Change Management, Sustainability Reporting, Financial Analysis, Systems Thinking, Proposal Development, Cost Benefit Analysis, Environmental Issue, Business, Economics, Packaging and Labeling, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Data Presentation, Data Processing, Big Data, Apache Spark, Splunk, Data Analysis, Unstructured Data, Data Storytelling, Analytics, Social Network Analysis, Unsupervised Learning, Graph Theory
Mixed · Course · 1 - 3 Months