Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Emory University
Skills you'll gain: AI Personalization, Personalized Service, Customer experience improvement, Marketing Psychology, ChatGPT, Business-To-Consumer, Customer Engagement, Consumer Behaviour, Customer Service, Artificial Intelligence, Automation, Marketing, Responsible AI, Marketing Analytics, Algorithms, Content Management
Intermediate · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Business Process Modeling, Data Storytelling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Google Gemini, Sales Strategy, Sales Presentations, ChatGPT, Generative AI, Sustainable Development, Social Impact, Innovation, Customer Relationship Management (CRM) Software, Environmental Social And Corporate Governance (ESG), Product Knowledge
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Professional Networking, Organizational Skills, User Accounts, Content Development and Management, Social Media, Collaboration, Project Portfolio Management, Driving engagement, Resourcefulness, Research
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Delegation Skills, Legal Technology, Critical Thinking, Responsible AI, Time Management, AI Enablement, Artificial Intelligence, Experimentation, Advocacy, Legal Strategy, AI Workflows, Email Automation, Lifelong Learning, Professional Development, Constructive Feedback, Leadership, Creativity, Presentations, Generative AI, Communication
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Social Justice, Anthropology, Cultural Diversity, European History, World History, Ancient History, International Relations, Social Sciences, Political Sciences, Electronic Media
Beginner · Course · 1 - 3 Months

Skillshare
Skills you'll gain: Video Editing, TikTok, Storytelling, Animations, Timelines, Post-Production, Content Creation, Multimedia, Video Production, Editing, Productivity, Color Theory, Web Content Accessibility Guidelines, Typography
Beginner · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Generative AI, Artificial Intelligence, Image Analysis, Creativity, Prompt Engineering, Creative Design, Responsible AI, Music, Problem Solving, Critical Thinking
Beginner · Course · 1 - 3 Months
West Virginia University
Skills you'll gain: Sales Territory Management, Sales Management, Sales, Marketing Budgets, Business Ethics, Sales Strategy, Legal Risk, Forecasting, Budgeting, Performance Analysis, Pareto Chart, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Extract, Transform, Load, Data Warehousing, Data Mining, Business Intelligence, Star Schema, Snowflake Schema, Data Modeling, Unsupervised Learning, Business Analytics, Data-Driven Decision-Making, Predictive Modeling, Cloud Computing, Market Analysis, Supervised Learning, Classification Algorithms
Beginner · Course · 1 - 4 Weeks

Stanford University
Skills you'll gain: Patient Communication, Patient-centered Care, Caregiving, Patient Advocacy, Patient Education And Counseling, Cultural Responsiveness, Mental Health Diseases and Disorders, Interpersonal Communications, Care Management, Communication, Stress Management, Discussion Facilitation, Family Support
Beginner · Course · 1 - 3 Months

Shanghai Jiao Tong University
Skills you'll gain: Business Communication, Oral Expression, Communication, Business Writing, Oral Comprehension, Language Learning, Business Technologies, Grammar, Vocabulary, Collaboration, Time Management, Critical Thinking
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Campaign Management, Drive Engagement, Customer Engagement, Marketing Design
Beginner · Guided Project · Less Than 2 Hours