Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Coursera
Skills you'll gain: Generative AI, AI Product Strategy, Responsible AI, Data Ethics, AI Enablement, Artificial Intelligence, Creative Problem-Solving, HR Tech, Marketing, Information Privacy, Critical Thinking
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Augmented and Virtual Reality (AR/VR), Storyboarding, Augmented Reality, Virtual Reality, Usability Testing, Design Thinking, Prototyping, User Experience Design, Interaction Design, Conceptual Design, Virtual Environment, Human Centered Design, User Research, Wireframing, Data Ethics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Color Theory, Sales, Marketing Collateral, Design, Sales Strategy, Marketing Materials, Layout Design, Digital Design, Intellectual Property, Graphic and Visual Design Software, Product Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours
Google Cloud
Skills you'll gain: Google Workspace, Collaborative Software, Collaboration, Productivity Software, Business Communication, Communication, Spreadsheet Software, Project Management, File Management
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Child Health, Maternal Health, Health Promotion, Social Determinants Of Health, Public Health, Health Equity, Nutrition Education, Community Health, Health Policy, Patient Education And Counseling, Diversity Awareness, Economics, Policy, and Social Studies, Educational Materials, Environmental Issue
Beginner · Course · 1 - 4 Weeks

The University of Melbourne
Skills you'll gain: Music, World Music, Cultural Diversity, Social Impact, Rehabilitation, Health And Wellness Coaching, Community Development, Psychotherapy, Mental Health, Neurology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
Intermediate · Guided Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Penetration Testing, Cyber Security Assessment, Threat Modeling, Human Factors (Security), Web Development, Web Servers
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Environmental Science, Environment, Environmental Issue, Culture, Social Studies, Sustainable Systems, Sustainable Development, Liberal Arts, Systems Thinking, Diversity Awareness, Storytelling
Mixed · Course · 1 - 3 Months

University of Cape Town
Skills you'll gain: Climate Change Adaptation, Water Resources, Water Sustainability, Sustainable Development, Environmental Policy, Water Resource Management, Environmental Science, Environment, Natural Resource Management, Socioeconomics, Vulnerability, Governance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Marketing, Drive Engagement, Social Media, Customer Engagement, Social Media Campaigns, Advertising Campaigns, Content Performance Analysis, Web Analytics, Marketing
Beginner · Guided Project · Less Than 2 Hours