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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Social Media Marketing

    Skills you'll gain: Marketing Budgets, Blogs, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Strategy, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Marketing Strategies, Social Media Content, Marketing, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    5.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Introduction to Software Product Management

    Skills you'll gain: Agile Software Development, Agile Methodology, Requirements Analysis, Software Development, Requirements Management, Product Management, Software Engineering, Project Planning, Process Development, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IIMA - IIM Ahmedabad

    Strategy and Game Theory for Management

    Skills you'll gain: Strategic Thinking, Game Theory, Behavioral Economics, Business Strategy, Strategic Decision-Making, Complex Problem Solving, Problem Solving, Strategic Leadership, Critical Thinking, Decision Making, Market Dynamics, Organizational Change, Business Analysis, Economics, Digital Media Strategy, Market Opportunities, Negotiation, Risk Management, Mergers & Acquisitions, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    129 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Project Management in Healthcare : Tools and Tactics

    Skills you'll gain: Healthcare Project Management, Project Risk Management, Performance Metric, Continuous Improvement Process, Risk Management, Project Coordination, Health Care Procedure and Regulation, Project Management Software, Workflow Management, Project Management, Collaboration, Team Building, Project Implementation, Regulatory Affairs, Compliance Management, Operational Efficiency

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Making Accessible Designs

    Skills you'll gain: Web Content Accessibility Guidelines, Adobe Express, Multimedia, User Experience Design, Design Elements And Principles, Design, Visual Design, Diversity and Inclusion, Graphic Design, Creative Design, User Centered Design, Color Theory

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managing Innovation: Ambidexterity, Teams and Leading Change

    Skills you'll gain: Organizational Change, Innovation, Change Management, New Product Development, Organizational Strategy, Cross-Functional Team Leadership, Team Leadership, Organizational Effectiveness, Product Lifecycle Management, Organizational Structure, Emerging Technologies, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    AI in Sports: The Approach of a Club

    Skills you'll gain: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Use Canva to Create Social Media Visuals for Business

    Skills you'll gain: Social Media Content, Social Media, Facebook, Content Creation, Marketing Materials, Social Media Marketing, Instagram, Graphic Design, Brand Management, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.4K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Managing Project Risks and Changes

    Skills you'll gain: Project Performance, Communication Planning, Change Control, Project Management, Risk Analysis, Risk Management, Scope Management, Change Management, Project Documentation, Project Closure, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Excel Skills for Business: Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Microsoft Office, Data Analysis Expressions (DAX), Productivity Software, Data Analysis Software, Business Analytics, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM & Darden Digital Strategy

    Skills you'll gain: Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Cloud Deployment, Business Transformation, Responsible AI, Cloud Security, Statistical Visualization, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Computing, Apache Hadoop, Product Lifecycle Management, Generative AI, Data Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    50K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    G

    Google

    Google Digital Marketing & E-commerce

    Skills you'll gain: Data Storytelling, Media Planning, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Order Fulfillment, Social Media Management, Search Engine Optimization, Performance Measurement, Spreadsheet Software, A/B Testing, Digital Marketing, E-Commerce, Campaign Management, Loyalty Programs, Customer Retention, Marketing, Interviewing Skills, Applicant Tracking Systems

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    47K reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular brand management courses

  • Social Media Marketing: Northwestern University
  • Introduction to Software Product Management: University of Alberta
  • Strategy and Game Theory for Management: IIMA - IIM Ahmedabad
  • Project Management in Healthcare : Tools and Tactics: Coursera
  • Making Accessible Designs: Adobe
  • Managing Innovation: Ambidexterity, Teams and Leading Change: University of Illinois Urbana-Champaign
  • AI in Sports: The Approach of a Club: Real Madrid Graduate School Universidad Europea
  • Use Canva to Create Social Media Visuals for Business: Coursera
  • Managing Project Risks and Changes: University of California, Irvine
  • Excel Skills for Business: Essentials: Macquarie University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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