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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Skillshare

    Graphic Design Theory - Print Design

    Skills you'll gain: Layout Design, Image Quality

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Understanding the Healthcare Innovation Process I

    Skills you'll gain: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, User Requirements Documents, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Regulatory Requirements, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

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    Johns Hopkins University

    YARN MapReduce Architecture and Advanced Programming

    Skills you'll gain: Apache Hadoop, Data Processing, Distributed Computing, Performance Tuning, Big Data, Software Architecture, Scalability

    Intermediate · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Exploration et production de données pour les entreprises

    Skills you'll gain: Statistical Inference, Sampling (Statistics), Descriptive Statistics, Probability Distribution, Statistics, Statistical Analysis, Data Analysis, Probability & Statistics, Microsoft Excel, Statistical Visualization, Graphing, Influencing

    Beginner · Course · 1 - 3 Months

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    Simplilearn

    Introduction to Linear Regression Training

    Skills you'll gain: Predictive Analytics, Regression Analysis, Predictive Modeling, Machine Learning, Supervised Learning, Forecasting, Case Studies, Business Analytics, Statistical Modeling

    Beginner · Course · 1 - 4 Weeks

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    University of Huddersfield

    Strategic Management Foundations & Capabilities

    Skills you'll gain: Business Strategy, Organizational Strategy, Business Management, Strategic Thinking, Business, Business Planning, Resource Management, Strategic Decision-Making, Competitive Analysis, Market Analysis, Innovation, Process Analysis, Business Process Improvement, Critical Thinking and Problem Solving, Business Analysis, Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Microsoft Copilot for Power BI: AI-Powered Report Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Microsoft Power Platform, Dashboard, Data Modeling, Business Intelligence, Microsoft Excel, Microsoft Copilot, Data Integration, Interactive Data Visualization, Data-Driven Decision-Making, Performance Reporting, Data Transformation, Data Cleansing, ChatGPT

    Intermediate · Course · 1 - 4 Weeks

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    Starweaver

    AI Innovations with Open Tools in Healthcare Processes

    Skills you'll gain: Medical Privacy, General Data Protection Regulation (GDPR), Information Privacy, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Open Source Technology, Patient Communication, OpenAI, Data Ethics, Clinical Documentation, Responsible AI, Clinical Informatics, AI Enablement, Healthcare Ethics, Decision Support Systems, Health Care Procedure and Regulation, ChatGPT, Healthcare Industry Knowledge, AI Personalization, Automation, Medical Coding

    Intermediate · Course · 1 - 3 Months

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    Adobe

    Take Your Profile to the Next Level with Adobe Express

    Skills you'll gain: Adobe Express, Social Media Marketing, Brand Management, AI Personalization, Generative AI

    Beginner · Course · 1 - 4 Weeks

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    Packt

    RNN Architecture and Sentiment Classification

    Skills you'll gain: Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Text Mining, Artificial Neural Networks, Natural Language Processing, Classification Algorithms, Deep Learning, Applied Machine Learning, Network Architecture, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

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    Adobe

    Course 4: Adobe Commerce Best Practice, Case Study, Careers

    Skills you'll gain: Project Implementation, Program Implementation, System Implementation, Solution Delivery, Project Documentation, Technical Documentation, E-Commerce, Constructive Feedback, User Feedback, Product Management, Project Management, Customer experience improvement, B2B Sales, Business-To-Consumer, Business Strategy

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Using BigQuery Omni with AWS

    Skills you'll gain: Amazon Web Services, Amazon S3, Cloud-Based Integration, Data Access, Google Cloud Platform, Cloud API, Data Import/Export, Data Management

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Graphic Design Theory - Print Design: Skillshare
  • Understanding the Healthcare Innovation Process I: University of Illinois Urbana-Champaign
  • YARN MapReduce Architecture and Advanced Programming: Johns Hopkins University
  • Exploration et production de données pour les entreprises: University of Illinois Urbana-Champaign
  • Introduction to Linear Regression Training : Simplilearn
  • Strategic Management Foundations & Capabilities: University of Huddersfield
  • Microsoft Copilot for Power BI: AI-Powered Report Insights: Coursera
  • AI Innovations with Open Tools in Healthcare Processes: Starweaver
  • Take Your Profile to the Next Level with Adobe Express: Adobe
  • RNN Architecture and Sentiment Classification: Packt

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