Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Johns Hopkins University
Skills you'll gain: Data Visualization, Network Analysis, Relational Databases, Data Visualization Software, Social Network Analysis, Data Storytelling, Data Analysis, Data Manipulation, Social Impact, Human Factors, Innovation
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Constructive Feedback, Cooperation, Independent Thinking, Empathy, Rapport Building, Teamwork, Collaboration, Relationship Building, Diversity and Inclusion, Emotional Intelligence, Cognitive flexibility, Communication
Beginner · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Benefits Administration, Compensation and Benefits, Financial Services, Financial Planning, Insurance, Communication, Payroll Administration, Administration, Tax Management, Equities, Training Programs, Employee Retention, Employee Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Management, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Marketing Channel
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Game Theory, Mathematical Modeling, Political Sciences, Combinatorics, Social Sciences, Probability, Applied Mathematics, Critical Thinking, General Mathematics, Statistical Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Brainstorming, User Accounts, Business Process Modeling, Strategic Thinking, Team Building
Beginner · Guided Project · Less Than 2 Hours
University of Pittsburgh
Skills you'll gain: Competitive Analysis, Stakeholder Analysis, Business Planning, Medical Devices, Market Analysis, New Product Development, Regulatory Affairs, Product Development, Commercialization, Problem Solving, Innovation, Healthcare 5.0, Entrepreneurship, Value Propositions, Presentations
Intermediate · Course · 1 - 3 Months

Harvard Business Review
Skills you'll gain: Presentations, Data Storytelling, Verbal Communication Skills, Public Speaking, Communication, Concision, Business Writing, Grammar, Storytelling, Organizational Skills
Intermediate · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Culture Transformation, Business Transformation, Leadership, Business Process, Organizational Change, Business Leadership, Change Management, Strategic Leadership, Storytelling, Communication, Innovation, Environmental Social And Corporate Governance (ESG), Sustainable Development
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, AI Product Strategy, Google Analytics, Ideation, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Large Language Modeling, Model Evaluation, Generative AI, Data Ethics, Google Cloud Platform, Quality Assessment, Image Quality, Human Factors, Performance Metric
Beginner · Course · 1 - 4 Weeks