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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Pontificia Universidad Católica de Chile

    Certificado en Gestión y Políticas en Salud Pública

    Skills you'll gain: Epidemiology, Diagnostic Tests, Descriptive Analytics, Public Health and Disease Prevention, Business Analytics, Biostatistics, Gerontology, Social Determinants Of Health, Healthcare Ethics, Descriptive Statistics, Occupational Health, Cloud Security, Health Policy, Telehealth, Digital Transformation, Public Health, Leadership, Object Oriented Programming (OOP), Program Evaluation, Health Systems

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Research Methodologies, Integrated Marketing Communications, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Campaign Management, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Organizational Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: Conflict Management, Project Closure, Environmental Social And Corporate Governance (ESG), Organizational Strategy, Classification Algorithms, Engineering Management, Business Modeling, Systems Thinking, Project Management Institute (PMI) Methodology, Feasibility Studies, Technical Product Management, Infrastructure Security, Technology Strategies, Financial Statements, Environmental Management Systems, Asset Management, Project Risk Management, Operations Research, Team Management, Operational Efficiency

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Decisiones Estratégicas y Analítica de Datos

    Skills you'll gain: Database Design, Descriptive Analytics, Business Analytics, Statistical Reporting, Data Ethics, NoSQL, Data Mining, MongoDB, SQL, Big Data, Database Theory, Digital Transformation, Data Analysis, Relational Databases, Data-Driven Decision-Making, Predictive Analytics, Competitive Analysis, Business Strategy, Strategic Thinking, Business Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    데이터 분석가를 위한 BigQuery

    Skills you'll gain: Data Cleansing, Looker (Software), Data Transformation, Data Pipelines, SQL, Big Data, Business Intelligence, Dashboard, Data Visualization Software, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Integrity, Google Sheets

    Intermediate · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Systems Thinking, Unsupervised Learning, Data Storytelling, Deep Learning, Reinforcement Learning, Computer Vision, Predictive Modeling, Risk Analysis, Time Series Analysis and Forecasting, MLOps (Machine Learning Operations), Logistic Regression, Marketing Analytics, Cash Flows, Business Analysis, Descriptive Analytics, Transfer Learning, Pandas (Python Package), Simulations, Dashboard

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Presentation, Regression Analysis, Web Scraping, Data Storytelling, Statistical Hypothesis Testing, Matplotlib, Bayesian Statistics, Statistical Machine Learning, Data Analysis, Model Evaluation, Exploratory Data Analysis, Classification And Regression Tree (CART), Network Analysis, Statistical Methods, Data Visualization, Applied Machine Learning, Statistical Modeling, Data Preprocessing, Linear Algebra

    Earn a degree

    Degree · 1 - 4 Years

  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Surveys, Quantitative Research, Qualitative Research, Environmental Laws, Environment, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Public Safety and National Security, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy, Conflict Management

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Mediation, Model Evaluation, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Global Marketing, Probability & Statistics, Social Studies, Cultural Diversity, Digital Media Strategy, Organizational Leadership, Music History, Sociology

    Earn a degree

    Degree · 1 - 4 Years

  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy

    Earn a degree

    Degree · 1 - 4 Years

  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Statistical Reporting, Logistic Regression, Data Mining, Dimensionality Reduction, Big Data, Data Analysis, Plot (Graphics), Statistical Modeling, R Programming, Data-Driven Decision-Making, Predictive Modeling, Data Management, Predictive Analytics, Data Modeling, Visualization (Computer Graphics), Scientific Visualization, Data Visualization Software

    Credit offered

    Mastertrack · 6 - 12 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Certificado en Gestión y Políticas en Salud Pública: Pontificia Universidad Católica de Chile
  • Bachelor of Arts in Liberal Studies: Georgetown University
  • MSc Management: University of Huddersfield
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • Diplomado en Decisiones Estratégicas y Analítica de Datos: Pontificia Universidad Católica de Chile
  • 데이터 분석가를 위한 BigQuery: Google Cloud
  • Maestría en Inteligencia Analítica de Datos: Universidad de los Andes
  • Master of Science in Data Science (Statistics): University of Leeds
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Bachelor of Science in General Business: University of North Texas

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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