Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Shiny (R Package), User Interface (UI), Data Visualization Software, Interactive Data Visualization, Application Deployment, Web Applications, Front-End Web Development, Data Analysis, Back-End Web Development, Spatial Data Analysis, Web Development, Full-Stack Web Development, Python Programming, Application Development, Development Environment
Intermediate · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Literacy, Technical Communication, Probability & Statistics, Web Scraping, Data Import/Export, JSON, Statistical Analysis, Pandas (Python Package), Analytical Skills, Descriptive Statistics, Data Manipulation, Probability, Data Collection, Data Capture, Restful API, Performance Measurement, Data Cleansing, Application Programming Interface (API)
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Visualization Software, Data Transformation, Looker (Software), SQL, Big Data, Extract, Transform, Load, Data Pipelines, Data Import/Export, Google Sheets, Data Analysis, Google Cloud Platform, Cloud Storage, Cloud Services
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: File Management, MySQL, Control Panels, Database Management, Web Servers, Email Automation, Server Administration, System Configuration, Data Storage, Web Analytics and SEO, Network Routing
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Cloud Platform, Data Pipelines, Big Data, Data Presentation, Email Automation, Data Processing, Kubernetes, Data Analysis, Microservices, Application Development
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Matplotlib, Scientific Visualization, Data Visualization Software, Interactive Data Visualization, Seaborn, Jupyter, NumPy, Performance Tuning, Development Environment, Python Programming, Debugging
Mixed · Course · 1 - 3 Months

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Social Media Marketing, Advertising, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Account Strategy, Account Management, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Risk Management, Business Metrics, Business Transformation, Innovation, Telecommuting, Virtual Teams, Customer Relationship Building
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Workspace, Google Docs, Collaborative Software, Gmail, Google Sheets, Internal Communications, Productivity Software, Communication
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Multimodal Prompts, Data Processing, Text Mining
Beginner · Project · Less Than 2 Hours