• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 日本語版

    Skills you'll gain: Gemini, Google Gemini, Customer Relationship Management, Google Cloud Platform, Generative AI, Large Language Modeling, Applied Machine Learning, Predictive Modeling, Artificial Intelligence, Query Languages

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    データ アナリストのための BigQuery

    Skills you'll gain: Looker (Software), Data Transformation, Data Cleansing, Data Visualization Software, SQL, Extract, Transform, Load, Analytics, Jupyter, Data Integrity, Data Pipelines, Data Analysis, Google Sheets, Data Import/Export, Query Languages, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Boost Productivity with Gemini in BigQuery - Español

    Skills you'll gain: Google Gemini, Gemini, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, AI Integrations, Big Data, Google Cloud Platform, Interactive Data Visualization, Generative AI Agents, Prompt Engineering, Query Languages, Debugging, SQL

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud 기반 데이터 분석 입문

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Data Storytelling, Data Presentation, Data Analysis, Big Data, Data Lakes, Dashboard Creation, Data Wrangling, Data Transformation, Data Manipulation, Data Cleansing, Data Visualization Software, Data Processing, Cloud Storage, Data Warehousing, Data Storage, SQL

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    EDUCBA

    CloverETL: Design, Analyze & Optimize Workflows

    Skills you'll gain: Data Mapping, Extract, Transform, Load, Data Validation, Workflow Management, JSON, Fraud detection, Extensible Languages and XML, Extensible Markup Language (XML), Metadata Management, Process Design, Data Integration, Data Transformation, Data Pipelines, Data Import/Export, Data Processing, Data Integrity, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Sqoop for Efficient Hadoop Data Integration

    Skills you'll gain: Apache Hadoop, Extract, Transform, Load, Data Import/Export, Data Pipelines, Data Integration, Data Migration, Database Management, Data Architecture, Software Installation, Performance Tuning, Data Storage, Command-Line Interface

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Work with Gemini Models in BigQuery - 简体中文

    Skills you'll gain: Gemini, Google Gemini, Applied Machine Learning, Google Cloud Platform, Generative AI, Customer Relationship Management, Predictive Modeling, Query Languages, SQL, AI Integrations, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Pitch Interactive Decks

    Skills you'll gain: Sales Presentation, Sales Presentations, Storytelling, Proposal Writing, Selling Techniques, Product Demonstration, General Sales Practices, Driving engagement, Closing (Sales), Sales Process, Sales, Proposal Development, Oral Expression, Verbal Communication Skills, Drive Engagement, Presentations, Customer Engagement, Data Visualization, Meeting Facilitation, Digital Assets

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Automate Splunk Reporting with Data Models

    Skills you'll gain: Splunk, Interactive Data Visualization, Pivot Tables And Charts, Data Presentation, Dashboard Creation, Dashboard, Data Modeling, Performance Tuning, Model Optimization

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Key Performance Indicators (KPIs), Human Capital, Human Resource Strategy, Strategic Marketing, Performance Measurement, Performance Metric, Human Resources Management and Planning, Organizational Strategy, Human Resources, Marketing, Data-Driven Marketing, Business Process Management, Branding, Business Process, Technology Strategies, Marketing Planning, Brand Marketing, Leadership and Management, Business Management, Business Leadership

    Credit offered

    Mastertrack · 6 - 12 Months

  • G

    Google Cloud

    Utiliser BigQuery Machine Learning pour l'inférence

    Skills you'll gain: Analytics, Data Analysis, Google Cloud Platform, Applied Machine Learning, Model Training, MLOps (Machine Learning Operations), Machine Learning Methods, Model Deployment

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Machine Data Using Splunk Fundamentals

    Skills you'll gain: Splunk, Anomaly Detection, Dashboard Creation, Statistical Reporting, Real Time Data, Data Analysis, Data Visualization Software, System Configuration, Analytical Skills, Data Processing, Data Cleansing, Distributed Computing, Data Import/Export, Configuration Management

    Beginner · Course · 1 - 4 Weeks

1…498499500…503

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok