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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Marketing Planning, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Governance, Auditing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Play It Safe: Manage Security Risks

    Skills you'll gain: Security Management, Threat Management, Cybersecurity, Cyber Risk, Risk Management Framework, Risk Management, Incident Response, Vulnerability Management, Security Information and Event Management (SIEM), Security Controls, Security Strategy, Continuous Monitoring, Data Security, Information Systems Security, Computer Security, Enterprise Security, Risk Analysis, Threat Detection, Infrastructure Security, Information Assurance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Agentic Workflows, Prompt Patterns, AI Orchestration, Generative AI, Workflow Management, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    Status: Free Trial
    Free Trial
    C

    Coursera

    Target Demographics: Boost Purchase Velocity

    Skills you'll gain: A/B Testing, Google Analytics, Customer Insights, Marketing Analytics, Target Audience, Digital Advertising, Online Advertising, Social Media Campaigns, Advertising Campaigns, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Consumer Behaviour, AI Enablement, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    The Cycle: Management of Successful Arts and Cultural Organizations

    Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Planning, Business Marketing, Performing Arts, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
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    737 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Building Generative AI Capabilities

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Responsible AI, Generative AI, Information Privacy, Business Ethics

    4.3
    Rating, 4.3 out of 5 stars
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    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Status: Free Trial
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    M

    Microsoft

    Microsoft Account Manager with Generative AI

    Skills you'll gain: Solution Selling, Budget Management, Account Strategy, Productivity Software, Financial Management, Consultative Selling, Administrative Support, Negotiation, Sales Process, Business Ethics, Customer Relationship Management (CRM) Software, Contract Negotiation, Key Performance Indicators (KPIs), Sales Prospecting, Account Management, Microsoft Copilot, Content Management, Relationship Building, Consultative Approaches, Generative AI

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Intro to Generative AI: A Beginner's Primer on Core Concepts

    Skills you'll gain: Responsible AI, Google Gemini, LLM Application, AI Enablement, AI Product Strategy, Stakeholder Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    C

    Creo Incubator

    La boîte à outils de l'entrepreneuriat

    Skills you'll gain: Go To Market Strategy, Growth Strategies, Market Analysis, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Target Market, Product Marketing, Data-Driven Decision-Making, Financial Statements, Ideation, Lean Methodologies, Adaptability, Innovation, Fundraising, Mergers & Acquisitions, Finance, Marketing Channel, Project Finance, Critical Thinking and Problem Solving

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Digital Transformation in Financial Services

    Skills you'll gain: FinTech, Technology Strategies, Payment Systems, Case Studies, Financial Services, Digital Transformation, International Finance, Banking Services, Mobile Banking, Banking, Innovation, Financial Regulations, Business Technologies, Business Transformation, Financial Market, Competitive Analysis, Analysis, Financial Regulation, Business Strategy, Business Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Generative Engine Content Optimization

    Skills you'll gain: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.3K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Play It Safe: Manage Security Risks: Google
  • Generative AI Strategic Leader: Vanderbilt University
  • Target Demographics: Boost Purchase Velocity: Coursera
  • The Cycle: Management of Successful Arts and Cultural Organizations: University of Maryland, College Park
  • Building Generative AI Capabilities: University of Virginia Darden School Foundation
  • Microsoft Account Manager with Generative AI: Microsoft
  • Intro to Generative AI: A Beginner's Primer on Core Concepts: Google Cloud
  • La boîte à outils de l'entrepreneuriat: Creo Incubator
  • Digital Transformation in Financial Services: Copenhagen Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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