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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


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    LearnQuest

    Drive Engagement & Close Complex Deals

    Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Maryland, College Park

    Lean Product Portfolios: Beyond Value Stream Mapping

    Skills you'll gain: Product Lifecycle Management, Enterprise Architecture, Product Management, Product Strategy, User Research, New Product Development, Scalability, Lean Methodologies, Product Roadmaps, User Centered Design, Product Development, Growth Strategies, Market Opportunities, Innovation, Case Studies, Market Research

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Emory University

    Management Consulting

    Skills you'll gain: Data Cleansing, Presentations, Consulting, Microsoft PowerPoint, Management Consulting, Executive Presence, Business Consulting, Benchmarking, Microsoft Excel, Storytelling, Sales Presentations, Data Storytelling, Proposal Development, Oral Expression, Business Research, Lean Six Sigma, Interviewing Skills, Six Sigma Methodology, Problem Solving, Consultative Approaches

    4.8
    Rating, 4.8 out of 5 stars
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    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    Duke University

    Introduction to Logic and Critical Thinking

    Skills you'll gain: Deductive Reasoning, Critical Thinking, Logical Reasoning, Analysis, Diagram Design, Probability, Sampling (Statistics), Persuasive Communication, Research, Sample Size Determination, Writing, Case Studies, Oral Expression, Correlation Analysis, Communication, Scientific Methods, Information Architecture, Business Communication, Interactive Learning

    4.6
    Rating, 4.6 out of 5 stars
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    3.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    University of Maryland, College Park

    Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship

    Skills you'll gain: Business Modeling, Strategic Decision-Making, Entrepreneurship, Market Opportunities, Ideation, Innovation, Business Strategies, Customer Insights, Market Analysis, New Business Development, Competitive Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

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    U

    Universidad Nacional Autónoma de México

    Salud desde las ciencias de la complejidad

    Skills you'll gain: Health Systems, Health Assessment, Systems Thinking, Health Care, Public Health, Physiology, Biology, Network Analysis, Environmental Science, General Medical Tests and Procedures, Medical Practices and Procedures

    Intermediate · Course · 1 - 3 Months

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    Alex Genadinik

    50-Point Website SEO Audit

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Web Analytics, Auditing, Content Strategy, WordPress, HTML and CSS, Content Management, Performance Improvement

    Mixed · Course · 3 - 6 Months

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    U

    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    17 reviews

    Beginner · Course · 1 - 4 Weeks

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    ESCP Business School

    Doing Business in Europe

    Skills you'll gain: Cultural Diversity, Intercultural Competence, Supply Chain Management, Business Strategy, Retail Store Operations, Business Development, Sustainable Business, Global Marketing, Market Dynamics, Innovation, Negotiation, Investments, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    139 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fractal Analytics

    Generative AI for Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Management Consulting, Business Consulting, Consulting, AI Enablement, ChatGPT, Technical Consulting, Quality Assurance, Market Research, Automation, Ethical Standards And Conduct

    4.3
    Rating, 4.3 out of 5 stars
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    26 reviews

    Intermediate · Course · 1 - 4 Weeks

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    SkillUp

    Social Media Marketing

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Content Creation, Instagram, TikTok, Content Marketing, Content Performance Analysis, Growth Strategies, Calendar Management, Drive Engagement, Digital Marketing, Scheduling, Brand Awareness, Customer Engagement, Branding, Market Research, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Drive Engagement & Close Complex Deals: LearnQuest
  • Lean Product Portfolios: Beyond Value Stream Mapping: University of Maryland, College Park
  • Management Consulting: Emory University
  • Introduction to Logic and Critical Thinking: Duke University
  • Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship: University of Maryland, College Park
  • Salud desde las ciencias de la complejidad: Universidad Nacional Autónoma de México
  • 50-Point Website SEO Audit: Alex Genadinik
  • Foundations of Marketing Practice for Non-Majors: University of North Texas
  • Doing Business in Europe: ESCP Business School
  • Evaluate and Reproduce Data Findings Fast: Coursera

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