• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Strategies and Approaches in Sports Media

    Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    핀테크 기초 및 개요

    Skills you'll gain: FinTech, Mobile Banking, Financial Services, Technology Strategies, Banking, Commercial Lending, Financial Regulation, Blockchain, Business Strategies, Payment Systems, Market Opportunities, Emerging Technologies, Consumer Lending, Investments, Big Data, Fundraising and Crowdsourcing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Honors Algebra 2: Series, Trigonometry, and Probability

    Skills you'll gain: Trigonometry, Probability, Data Analysis, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Statistics, Geometry, Arithmetic

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The State University of New York

    Student Success: Foundations of Self-Management

    Skills you'll gain: Trustworthiness, Communication, Emotional Intelligence, Cooperation, Persistence

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Design, Creative Design, Branding, Graphic and Visual Design, Social Media Content, Graphic Design, Brand Strategy, Marketing Collateral, Brand Management, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Regression & Logistic Models in Excel & Minitab

    Skills you'll gain: Data-Driven Decision-Making, Regression Analysis, Logistic Regression, Scatter Plots, Data Analysis, Predictive Analytics, Analytics, Business Analytics, Predictive Modeling, Minitab, Advanced Analytics, Statistical Modeling, Statistical Analysis, Statistical Hypothesis Testing, Correlation Analysis, Microsoft Excel, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Offensive Cyber Operations

    Skills you'll gain: MITRE ATT&CK Framework, Cyber Operations, Threat Modeling, Cyber Security Strategy, Cyber Threat Intelligence, Penetration Testing, Cybersecurity, Exploitation techniques, AI Security, Vulnerability Assessments, Human Factors (Security), Security Awareness, Security Testing, Network Security

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Loan Officers: Revolutionizing Credit Scoring

    Skills you'll gain: Responsible AI, Loan Origination, Lending and Underwriting, Consumer Lending, Commercial Lending, Loan Documentation, Workflow Management, Generative AI, Regulatory Compliance, AI Enablement, Customer Communications Management, Credit Risk, AI Workflows, Document Management, Financial Services, Business Process Automation, AI Personalization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Board Infinity

    Introduction to JUnit

    Skills you'll gain: JUnit, Unit Testing, Software Testing, Development Testing, Java, Test Case, Integration Testing, Test Automation, Test Driven Development (TDD)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Cisco Learning and Certifications

    Implementing Frame-Mode MPLS

    Skills you'll gain: Multiprotocol Label Switching, Network Troubleshooting, Routing Protocols, Network Monitoring, Wide Area Networks, Network Routing, Network Planning And Design, Network Architecture, Network Protocols, Data Structures, System Configuration, Debugging

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Kafka for Developers - Data Contracts Using Schema Registry

    Skills you'll gain: Apache Kafka, Real Time Data, Data Pipelines, JSON, Java, Docker (Software), Software Versioning

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Lean Enterprise Framework: Transform the Business Model

    Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Persona Development, Lean Methodologies

    Beginner · Course · 1 - 3 Months

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
1…858687…92

In summary, here are 10 of our most popular consumer behavior courses

  • Strategies and Approaches in Sports Media: Real Madrid Graduate School Universidad Europea
  • 핀테크 기초 및 개요: The Hong Kong University of Science and Technology
  • Honors Algebra 2: Series, Trigonometry, and Probability: Johns Hopkins University
  • Student Success: Foundations of Self-Management: The State University of New York
  • Crear un panel de inspiración para su marca con Canva: Coursera
  • Regression & Logistic Models in Excel & Minitab: EDUCBA
  • Offensive Cyber Operations: Starweaver
  • GenAI for Loan Officers: Revolutionizing Credit Scoring: Coursera
  • Introduction to JUnit: Board Infinity
  • Implementing Frame-Mode MPLS: Cisco Learning and Certifications

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok