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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Creo Incubator

    ريادة الأعمال: التوسع واستراتيجية النمو في السوق

    Skills you'll gain: Go To Market Strategy, Competitive Analysis, Market Analysis, User Experience, Product Development, Marketing Strategies, Target Market, Market Research, Business Strategy, Sales Strategy, Brand Strategy, A/B Testing, Key Performance Indicators (KPIs)

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Evaluate and Reproduce Data Findings Fast

    Skills you'll gain: Sample Size Determination, Data Strategy, Analytical Skills, Data-Driven Decision-Making, Data Analysis, Analytics, Jupyter, Data Science, Statistical Analysis, Data Collection, Data Mining, Data Management, MLOps (Machine Learning Operations), Research and Design, Version Control, Software Documentation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    Microsoft

    Introduction to Microsoft Dynamics 365

    Skills you'll gain: Marketing Automation, Sales Management, Customer Engagement, Customer Relationship Management (CRM) Software, Sales Process, Microsoft 365, Resource Allocation, Microsoft Teams, Sales Operations, Lead Generation, Service Management, Marketing, Customer Data Management, Power BI, Customer Service, Customer Insights, Scheduling

    4.6
    Rating, 4.6 out of 5 stars
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    82 reviews

    Beginner · Course · 1 - 3 Months

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    Google

    Go Beyond the Numbers: Translate Data into Insights

    Skills you'll gain: Data Storytelling, Data Visualization, Exploratory Data Analysis, Data Visualization Software, Data Manipulation, Data Ethics, Tableau Software, Data Analysis, Pandas (Python Package), Data Cleansing, Data Preprocessing, Data Validation, Technical Communication, Data Transformation, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    889 reviews

    Advanced · Course · 1 - 3 Months

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    National Taiwan University

    Operations Research

    Skills you'll gain: Operations Research, Mathematical Modeling, Process Optimization, Report Writing, Network Model, Applied Mathematics, Business Modeling, Industrial Engineering, Linear Algebra, Operations Management, Applied Machine Learning, Algorithms, Case Studies, Engineering Calculations, Feasibility Studies, Project Design, Engineering Management, Production Planning, Business Operations, Business Analytics

    4.8
    Rating, 4.8 out of 5 stars
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    720 reviews

    Beginner · Specialization · 3 - 6 Months

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    Google

    The Power of Statistics

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Statistical Hypothesis Testing, Data Analysis, Probability Distribution, Statistics, Data Science, Statistical Analysis, A/B Testing, Statistical Methods, Probability, Statistical Inference, Statistical Programming, Python Programming, Technical Communication

    4.8
    Rating, 4.8 out of 5 stars
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    866 reviews

    Advanced · Course · 1 - 3 Months

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    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Press Releases, Strategic Communication, Media Relations, Public Relations, Marketing and Public Relations, Crisis Management, Corporate Communications, Marketing Communications, Corporate Sustainability, Brand Strategy, Storytelling, Branding, Business Ethics, Social Media, Communication Strategies, Persuasive Communication, Professional Networking, Writing, Research, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    767 reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    Apply Market-Scan for Top Suppliers

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create and Sell Digital Teaching Printables with Canva

    Skills you'll gain: Canva (Software), Teaching, Digital Design, Graphic Design, Business Marketing, Marketing Materials, Data Sharing, Creative Design, Editing, Marketing Design, Content Creation, Dashboard, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    52 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    American Council on Exercise

    Professional Conduct and Establishing a Practice

    Skills you'll gain: Health And Wellness Coaching, Social Determinants Of Health, Medical Privacy, Workplace inclusivity, Legal Risk, Record Keeping, Health Information Management, Crisis Management, Health Care Procedure and Regulation, Insurance, Emergency Response, Professionalism, Marketing, Practice Management, Ethical Standards And Conduct, Business Marketing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Promotions and Campaigns, Social Media Campaigns, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5
    Rating, 4.5 out of 5 stars
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    55 reviews

    Beginner · Specialization · 1 - 3 Months

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    U

    Universidad Austral

    Excel aplicado a los negocios (Nivel Avanzado)

    Skills you'll gain: Excel Macros, Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis Expressions (DAX), Business Analysis, Data Validation, Business Analytics, Data Import/Export, Process Optimization, Business Modeling, Data Integration

    4.8
    Rating, 4.8 out of 5 stars
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    3K reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • ريادة الأعمال: التوسع واستراتيجية النمو في السوق: Creo Incubator
  • Evaluate and Reproduce Data Findings Fast: Coursera
  • Introduction to Microsoft Dynamics 365: Microsoft
  • Go Beyond the Numbers: Translate Data into Insights: Google
  • Operations Research: National Taiwan University
  • The Power of Statistics: Google
  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • Apply Market-Scan for Top Suppliers: Coursera
  • Create and Sell Digital Teaching Printables with Canva: Coursera
  • Professional Conduct and Establishing a Practice: American Council on Exercise

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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