• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    506 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Strategies for A Better World

    Skills you'll gain: Social Impact, Demography, Sustainable Business, Return On Investment, Market Trend, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Project Scoping, Trend Analysis, Entrepreneurship, Strategic Leadership, Business Strategies, Sustainable Development, Feasibility Studies, International Relations, Business Ethics, Case Studies, Socioeconomics, Governance, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Professional Skills: Decision-Making

    Skills you'll gain: Decision Making, Strategic Decision-Making, Business Ethics, Risk Analysis, Teamwork, Strategic Thinking, Business Risk Management, Collaboration, Leadership, Critical Thinking and Problem Solving, Dealing With Ambiguity, Continuous Improvement Process, Lifelong Learning, Logical Reasoning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    C

    Coursera

    Financial Data Storytelling & Executive Reporting in Excel

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    IA Para Todos (Español)

    Skills you'll gain: Market Opportunities, AI Enablement, AI Product Strategy, Responsible AI, Artificial Intelligence, Data Ethics, Applied Machine Learning, Artificial Neural Networks, Data Science, Deep Learning, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Market Research and Survey Design

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    C

    Coursera

    People Data Foundations: Metrics & Visualization

    Skills you'll gain: Dashboard, Data Storytelling, People Analytics, Data Visualization, Human Resources Information System (HRIS), HR Tech, Data-Driven Decision-Making, Sales Presentations, Key Performance Indicators (KPIs), Performance Metric, Data Mapping, Stakeholder Communications, Business Metrics, Workforce Management, Data Import/Export, Employee Engagement, Talent Management, Microsoft Excel, Statistical Analysis, Surveys

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Canva Essentials

    Skills you'll gain: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Theory, Typography, Storytelling, Interactive Design, Marketing Design, Cross-Channel Marketing, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content, Social Media Campaigns, Branding, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    42 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Create Professional Motion Graphics in Premiere Pro

    Skills you'll gain: Video Production, Post-Production

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    W

    Whizlabs

    CISM: Incident Resilience & Recovery

    Skills you'll gain: Incident Response, Computer Security Incident Management, Security Management, Disaster Recovery, Crisis Management, Security Strategy, Threat Management, Business Continuity, Security Testing, Governance, Operational Risk, Risk Management, Resource Allocation, Compliance Management, Business Relationship Management, Continuous Improvement Process, Business Priorities, Budget Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Healthcare & Drug Discovery

    Skills you'll gain: Precision Medicine, Responsible AI, Drug Development, AI Product Strategy, Clinical Trials, Tensorflow, Pharmaceuticals, PyTorch (Machine Learning Library), AI Enablement, Bioinformatics, Healthcare Ethics, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Generative AI, AI Personalization, Generative AI Agents, Regulatory Affairs, Hospital Medicine, Drug Interaction, Agentic systems

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Dashboard Win Drivers

    Skills you'll gain: Dashboard, Sales Strategy, Sales Process, Sales, Sales Management, Customer Relationship Management (CRM) Software, Data Transformation, Customer Insights, Customer Relationship Management, Data Presentation, Analytics, Performance Analysis, Pivot Tables And Charts, AI Personalization, Analysis, Power BI, Predictive Analytics, Advanced Analytics, Business Metrics, Visualization (Computer Graphics)

    Intermediate · Course · 1 - 4 Weeks

1…979899…440

In summary, here are 10 of our most popular marketing strategy courses

  • Technology & Software Sales Fundamentals: Coursera
  • Business Strategies for A Better World: University of Pennsylvania
  • Professional Skills: Decision-Making: Arizona State University
  • Financial Data Storytelling & Executive Reporting in Excel: Coursera
  • IA Para Todos (Español): DeepLearning.AI
  • AI-Powered Market Research and Survey Design: Coursera
  • People Data Foundations: Metrics & Visualization: Coursera
  • Canva Essentials: Coursera
  • Create Professional Motion Graphics in Premiere Pro: EDUCBA
  • CISM: Incident Resilience & Recovery: Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok