• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Customer Service, Customer Support, Customer Experience

    Skills you'll gain: Active Listening, Customer experience improvement, Customer Retention, Empathy, Customer Service, Customer and Client Support, Surveys, Non-Verbal Communication, Market Research, Customer Support, Survey Creation, Customer experience strategy (CX), Brand Loyalty, Verbal Communication Skills, Customer Relationship Building, Customer Inquiries, Emotional Intelligence, Communication Strategies, Professional Development, Competitive Analysis

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Pitch with Impact

    Skills you'll gain: Sales Presentation, Sales Presentations, Concision, Graphic and Visual Design, Presentations, Value Propositions, Data Presentation, Layout Design, Design Elements And Principles, Verbal Communication Skills, Public Speaking, Persuasive Communication, Sales Support, Communication Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Model Thinking

    Skills you'll gain: Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Social Sciences, Strategic Thinking, Decision Making, Complex Problem Solving, Critical Thinking, Network Analysis, Economics, Probability, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Analytics & AI Optimization with Microsoft Fabric

    Skills you'll gain: Power BI, Microsoft Copilot, Data Lakes, Microsoft Azure, Data Architecture, Process Optimization, Process Improvement and Optimization, Real Time Data, Data Modeling, Performance Tuning, Data Pipelines, Interactive Data Visualization, Data Governance, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    C

    Coursera

    Price Talk Tactics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Collect Feedback Easily

    Skills you'll gain: Collaborative Software, User Feedback, Constructive Feedback, Discussion Facilitation, Technical Communication, Document Management, Decision Making, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Professional Skills: Assessing Conflict

    Skills you'll gain: Conflict Management, Mediation, De-escalation Techniques, Professionalism, Negotiation, Verbal Communication Skills, Collaboration, Emotional Intelligence, Empathy, Constructive Feedback, Analysis, Discussion Facilitation, Interviewing Skills, Communication, Decision Making, Critical Thinking

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Personal Success at Work

    Skills you'll gain: Professional Development, Assertiveness, Smart Goals, Communication, Professional Networking, Business Communication, Goal Setting, Interpersonal Communications, Organizational Effectiveness, Leadership and Management, Organizational Skills, Delegation Skills, Business Leadership, Initiative and Leadership, Job Evaluation, Interviewing Skills, Organizational Development, Negotiation, Leadership Development, Motivational Interviewing

    Mixed · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Maestría en Gerencia de la Ingeniería

    Skills you'll gain: User Research, Reinforcement Learning, Organizational Strategy, Classification Algorithms, Deep Learning, Engineering Management, Technology Strategies, Project Management, Environmental Social And Corporate Governance (ESG), Feasibility Studies, Infrastructure Security, Financial Statements, Data Ethics, Environmental Management Systems, Product Development, Asset Management, Project Risk Management, Climate Change Mitigation, Operations Research, Team Management

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Research & Analysis

    Skills you'll gain: Responsible AI, Predictive Modeling, Data Analysis, Research, AI Product Strategy, Statistical Analysis, Data Preprocessing, Data Science, Research Methodologies, AI Enablement, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Generative AI, Research and Design, Research Reports, Ethical Standards And Conduct, Qualitative Research, Emerging Technologies

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Collaborate with Mentions

    Skills you'll gain: Cross-Functional Collaboration, IT Management, Collaborative Software, Accountability, Team Oriented, Communication, Coordinating, Virtual Teams, Constructive Feedback, Drive Engagement, Editing, Stakeholder Engagement, Digital Communications, Peer Review, Business Strategies, Content Strategy, Business Acumen

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Procurement Essentials: Streamline and Boost Success

    Skills you'll gain: Request for Proposal, Strategic Sourcing, Supplier Quality Management, Root Cause Analysis, Procurement, Document Management, Supplier Performance Management, Vendor Contracts, Purchasing, Supplier Management, Inventory Control, Data Entry, Corrective and Preventive Action (CAPA), Vendor Management, Supplier Relationship Management, Inventory Management System, Quality Assurance, Negotiation, Risk Analysis, Interviewing Skills

    Beginner · Professional Certificate · 3 - 6 Months

1…119120121…440

In summary, here are 10 of our most popular marketing strategy courses

  • Customer Service, Customer Support, Customer Experience: Alex Genadinik
  • Pitch with Impact: Coursera
  • Model Thinking: University of Michigan
  • Advanced Analytics & AI Optimization with Microsoft Fabric: Microsoft
  • Price Talk Tactics : Coursera
  • Collect Feedback Easily: Coursera
  • Professional Skills: Assessing Conflict: Arizona State University
  • Personal Success at Work: Chris Croft Training
  • Maestría en Gerencia de la Ingeniería: Universidad de los Andes
  • AI for Research & Analysis: AI CERTs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok