Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Canva (Software), AI Workflows, Content Creation, Generative AI, Quality Control, Creative Design, Artificial Intelligence, Ethical Standards And Conduct
Beginner Ā· Course Ā· 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Business Development, Growth Strategies, Business Strategy, Business Management, Team Leadership, Strategic Decision-Making, Governance, Global Marketing, International Finance
Mixed Ā· Course Ā· 1 - 3 Months

Universiteit Leiden
Skills you'll gain: Political Sciences, International Relations, Sustainable Development, Socioeconomics, Economic Development, Governance, Policty Analysis, Research, and Development, Economics, Global Marketing, Cultural Diversity, Sociology, Analysis
Beginner Ā· Course Ā· 1 - 3 Months

Workday
Skills you'll gain: Workday (Software), No-Code Development, Branding
Beginner Ā· Course Ā· 1 - 4 Weeks

University at Buffalo
Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Literacy, Process Mapping, Data Ethics, Data Presentation, Data-Driven Decision-Making, Data Collection, Process Improvement, Data Visualization Software, Business Process, Business Analytics, Tableau Software, Analytics, Data Analysis, Root Cause Analysis, Minitab, Lean Methodologies, Six Sigma Methodology, Process Analysis
Beginner Ā· Specialization Ā· 1 - 3 Months

Skills you'll gain: AI Personalization, Agentic systems, Competitive Intelligence, Sales Management, Sales Strategy, Sales, AI Enablement, Customer Analysis, Customer Relationship Management, Sales Presentations, Real Time Data, Automation, Proposal Development, Case Studies
Intermediate Ā· Course Ā· 1 - 4 Weeks
University of Michigan
Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability
Beginner Ā· Course Ā· 1 - 3 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Productivity, Cold Calling, Sales Prospecting, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Sales Enablement, Empathy, Interviewing Skills, Professional Development, Sales
Build toward a degree
Beginner Ā· Professional Certificate Ā· 3 - 6 Months

Skills you'll gain: Cloud Computing Architecture, Amazon Elastic Compute Cloud, Data Visualization Software, Cloud Storage, Dashboard, Scalability, Data Strategy, Data Integration, Real Time Data, Data Storage
Intermediate Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Brand Strategy, Willingness To Learn, Leadership Development, Innovation, Leadership, Creative Thinking, Organizational Leadership, Risk Management, Business Transformation, Adaptability, Strategic Leadership, Emotional Intelligence, Growth Mindedness, Self-Awareness, Professional Development, Storytelling, Personal Development, Executive Presence, Change Management, Decision Making
Beginner Ā· Course Ā· 1 - 3 Months
Rice University
Skills you'll gain: Business Analytics, Statistical Methods, Statistical Analysis, Data Analysis, Data Presentation, Statistical Reporting, Analytical Skills, Technical Communication, Predictive Analytics, Exploratory Data Analysis, Regression Analysis, Microsoft Excel
Mixed Ā· Course Ā· 1 - 4 Weeks

Coursera
Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Content, Content Creation
Intermediate Ā· Course Ā· 1 - 4 Weeks