Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

IESE Business School
Skills you'll gain: People Management, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Performance Management, Leadership, Organizational Structure, Employee Engagement, Culture, Conflict Management, Decision Making, Persona (User Experience)
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Responsible AI, Organizational Change, Culture Transformation, Product Lifecycle Management, Design Thinking, Organizational Leadership, Strategic Leadership, Business Transformation, Global Marketing, Data Ethics, Entrepreneurship, Change Management, Business Communication, Business Leadership, Artificial Intelligence, Business Modeling, Generative AI, Innovation, Strategic Planning, Market Opportunities
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Amazon S3, Cloud Storage, Data Storage, Encryption, Cloud Hosting, File Management, Software Versioning, Version Control
Beginner · Guided Project · Less Than 2 Hours

Fudan University
Skills you'll gain: Video Editing, Storyboarding, Video Production, Storytelling, Videography, Cinematography, Photography, Post-Production, Editing, Peer Review, Writing, Personal Development, Content Creation, Writing and Editing, Creative Thinking, Aesthetics, Creativity, Self-Awareness, Scripting
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Hypertext Markup Language (HTML), Cascading Style Sheets (CSS), Cloud Hosting, HTML and CSS, Web Design and Development, GitHub, Web Servers, Web Content, Web Design
Beginner · Guided Project · Less Than 2 Hours

Universidad de Palermo
Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis
Mixed · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Internal Communications, Communication Planning, Crisis Management, Corporate Communications, Strategic Communication, Cultural Sensitivity, Communication Strategies, Telecommuting, Branding, Business Ethics, Brand Management, Employee Engagement, Virtual Teams
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Canva (Software), Content Creation, Social Media Content, Storytelling, Photo/Video Production and Technology, Graphic Design, Digital Publishing, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning
Mixed · Course · 1 - 4 Weeks