Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Rice University
Skills you'll gain: Presentations, Technical Communication, Verbal Communication Skills, Public Speaking, Scientific Visualization, Persuasive Communication, Communication Strategies, Communication, Visualization (Computer Graphics)
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Graphic and Visual Design Software, Graphic Design, Content Creation, Writing, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia Darden School Foundation
Skills you'll gain: ChatGPT, Personalized Service, Prompt Engineering, AI Personalization, Customer Communications Management, Customer Engagement, Generative AI, Customer Service, Target Audience, Customer experience improvement, Customer Support
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Entrepreneurship, Innovation, Market Opportunities, Corporate Strategy, New Business Development, Value Propositions, Business Strategy, Competitive Analysis, Strategic Decision-Making, Market Analysis
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Generative AI, AI Enablement, Operational Efficiency, Innovation, Operational Excellence, Curriculum Development, Enterprise Architecture, Thought Leadership, Program Implementation, Strategic Planning, Responsible AI, Data Ethics, Artificial Intelligence, Automation, Workforce Development, Education Software and Technology, Large Language Modeling, Business Strategies
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, Competitive Intelligence, Persona Development, Market Analysis, Market Opportunities, Business Research, AI Product Strategy, Consumer Behaviour, Target Market, Customer Insights, Data-Driven Decision-Making, Product Development, Product Strategy, Gap Analysis, Market Trend, Regulatory Requirements, Innovation
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Product Lifecycle Management, Prototyping, Market Research, Sustainable Business, Agile Product Development, Marketing, Product Roadmaps, Sustainable Design, Ideation, Commercialization
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Web Content Accessibility Guidelines, Education Software and Technology, Educational Materials, Learning Management Systems, Digital pedagogy, Community Development, Adult Education, Instructional Design, Motivational Skills, Relationship Building, Technology Strategies, Professional Development, Collaboration, Cultural Responsiveness, Constructive Feedback, Communication
Beginner · Course · 1 - 3 Months

Northeastern University
Skills you'll gain: Health Informatics, Health Information Management, Health Systems, Health Technology, Clinical Informatics, Health Care, Health Information Management and Medical Records, Health Care Administration, Data Sharing, Electronic Medical Record, Interoperability, Decision Support Systems, Data Management, Data Storage, Artificial Intelligence, Digital Transformation
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Social Media, Style Guides, Rapport Building, Active Listening, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Instagram, Relationship Management, Post-Production, Storyboarding, Self-Motivation
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Depreciation, Property Accounting, Tax Laws, Income Tax, Real Estate Transactions, Fixed Asset, Tax Planning, Tax Compliance, Capital Expenditure
Build toward a degree
Intermediate · Course · 1 - 3 Months