Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Coursera
Skills you'll gain: Portfolio Risk, Investment Management, Risk Management, Financial Analysis, Risk Analysis, Portfolio Management, Financial Market, Investments, Return On Investment, Statistics
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Web Design, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Data Ethics, User Centered Design, Usability, Interviewing Skills, Applicant Tracking Systems
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Quantitative Research, Statistical Methods, Statistical Analysis, Statistical Software, Probability & Statistics, Probability, Network Analysis
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Sampling (Statistics), Sample Size Determination, Data Collection, Surveys, Statistical Methods, Quantitative Research, Probability & Statistics, Research Design, Statistical Software
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Strategic Sourcing, Supplier Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Supplier Relationship Management, Procurement, Financial Modeling, Cost Benefit Analysis, Keyword Research, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Spreadsheet Software, Process Improvement, Business Communication, Data Analysis
Intermediate · Specialization · 3 - 6 Months

University of Amsterdam
Skills you'll gain: Qualitative Research, Scientific Methods, Statistical Analysis, Statistical Hypothesis Testing, Research, Research Design, Sampling (Statistics), Research Reports, Science and Research, Interviewing Skills, Data Analysis, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Statistics, Regression Analysis, Statistical Inference, R Programming
Beginner · Specialization · 3 - 6 Months
University of Pennsylvania
Skills you'll gain: Resilience, Goal Setting, Empathy & Emotional Intelligence, Emotional Intelligence, Positivity, Smart Goals, Optimism, Research Methodologies, Overcoming Obstacles, Research Design, Productivity, Positive Behavior Support, Cognitive flexibility, Relationship Building, Personal Development, Self-Awareness, Qualitative Research, Research, Empowerment, Psychology
Beginner · Specialization · 3 - 6 Months

École Polytechnique
Skills you'll gain: Energy and Utilities, Climate Change Mitigation, Electrical Power, Environmental Issue, Sustainable Design, Hydrology, Electric Power Systems, Time Series Analysis and Forecasting, Water Resource Management, Predictive Modeling, Environment, Estimation, Mathematical Modeling, Physical Science
Intermediate · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions
Mixed · Course · 1 - 3 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Competitive Analysis, Product Development, Market Opportunities, User Experience, Market Analysis, Sales Strategy, Brand Strategy, Marketing Strategies, Product Marketing, Entrepreneurship, Business Strategy, Product Management, Market Research
Intermediate · Course · 1 - 3 Months

École Polytechnique
Skills you'll gain: Hydraulics, Real Time Data, Physical Science, Estimation, Mathematical Modeling, Environmental Engineering, Engineering Analysis, Applied Mathematics, Systems Of Measurement, Mechanics
Intermediate · Course · 1 - 3 Months