Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Illinois Urbana-Champaign
Skills you'll gain: Predictive Analytics, Machine Learning, Supervised Learning, Data-Driven Decision-Making, Data Management, Unsupervised Learning, Data Collection, Data Analysis, Nutritional Assessment, Internet Of Things, Artificial Intelligence, Nutrition and Diet, Emerging Technologies, Health Assessment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Data Import/Export, Statistical Analysis, Data Analysis, Statistical Programming, Data Manipulation, Exploratory Data Analysis, Data Preprocessing, Computer Programming
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure, Infrastructure As A Service (IaaS)
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Import/Export, Email Marketing, Campaign Management, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Video Production, Video Editing, Storyboarding, Photo/Video Production and Technology, Media Production, Photo Editing, Storytelling, Content Creation, Editing, Writing, Scripting, Social Media Content, Social Media
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Customer Relationship Building, Sales Process, Needs Assessment, Sales Pipelines, Sales Strategy, Verbal Communication Skills, Lead Generation, Telephone Skills, Overcoming Objections, Communication, Customer Engagement, Product Knowledge, Value Propositions
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Business Communication, Communication, Global Marketing, Intercultural Competence
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Predictive Modeling, Natural Language Processing, Social Media, Text Mining, Cloud Computing, Unstructured Data, Big Data, Business Analytics, Data Science, Data Analysis, Geospatial Information and Technology, Internet Of Things, Deep Learning
Intermediate · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Apache Kafka, Server Administration
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Generative AI, Insurance, AI Product Strategy, Responsible AI, Data Ethics, AI Enablement, Underwriting, AI Personalization, Operational Efficiency, Data-Driven Decision-Making, Claims Processing, Personalized Service, Artificial Intelligence, Automation, Risk Management, Analytics, Risk Mitigation, Prompt Engineering, Systems Integration
Intermediate · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Matlab, Scientific Visualization, Data Visualization, Simulation and Simulation Software, Mathematical Modeling, Data Analysis, Engineering Analysis, Data Manipulation, Data Structures, Computer Programming, Algorithms, Debugging
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Vector Databases, AI Personalization, Embeddings, Hugging Face, MongoDB, NoSQL, PostgreSQL, Relational Databases, Generative AI, SQL, Databases, LLM Application, Applied Machine Learning, Database Design, Database Management, Apache Cassandra, Text Mining, Artificial Intelligence, Machine Learning, Data Science
Intermediate · Specialization · 1 - 3 Months