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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Leading with Impact: Psychology, Diversity, and Change

    Skills you'll gain: Organizational Change, Workplace inclusivity, Emotional Intelligence, Change Management, Team Motivation, Diversity and Inclusion, Team Building, Resilience, Business Transformation, Conflict Management, Team Leadership, Diversity Awareness, Culture Transformation, Leadership Development, Empathy, Collaboration, Team Management, Initiative and Leadership, Leadership, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    326 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Competitive Analysis, Product Requirements, Product Strategy, Sales Presentation, New Product Development, Persona Development, Customer Insights, B2B Sales, Innovation, Market Analysis, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    815 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Feedback and Coaching For Everyone

    Skills you'll gain: Rapport Building, Growth Mindedness, Recognizing Others, Empathy, Relationship Building, Constructive Feedback, Interpersonal Communications, Social Skills, Leadership, Compassion, Collaboration, Mentorship, Teamwork, Empowerment, Decision Making, Active Listening, Independent Thinking, Open Mindset, Conflict Management, Accountability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    166 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Market and Competition in Pricing Strategy

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    235 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business & Technology

    Skills you'll gain: Responsible AI, Organizational Change, Culture Transformation, Product Lifecycle Management, Design Thinking, Organizational Leadership, Strategic Leadership, Business Transformation, Global Marketing, Data Ethics, Entrepreneurship, Change Management, Business Communication, Business Leadership, Artificial Intelligence, Business Modeling, Generative AI, Innovation, Strategic Planning, Market Opportunities

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for PR Specialists

    Skills you'll gain: Generative AI Agents, Public Relations, Content Creation, Marketing and Public Relations, Responsible AI, AI Personalization, Corporate Communications, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Social Media Campaigns, Media Planning

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    竞争策略(中文版)

    Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    500 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Getting a Consulting Job

    Skills you'll gain: Consulting, Business Consulting, Management Consulting, Interviewing Skills, Professional Networking, Project Management, Case Studies, Team Management, Data-Driven Decision-Making, Complex Problem Solving, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    484 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Academic Discussions in English

    Skills you'll gain: Discussion Facilitation, English Language, Social Skills, Constructive Feedback, Active Listening, Verbal Communication Skills, Interpersonal Communications, Public Speaking, Collaboration, Critical Thinking, Vocabulary

    4.6
    Rating, 4.6 out of 5 stars
    ·
    126 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Communication For Everyone

    Skills you'll gain: Meeting Facilitation, Public Speaking, Lecturing, Presentations, Active Listening, Storytelling, Communication, Team Leadership, Teamwork, Influencing, Discussion Facilitation, Team Building, Communication Strategies, Leadership, Team Management, Initiative and Leadership, Interpersonal Communications, Verbal Communication Skills, Non-Verbal Communication, Virtual Teams

    4.5
    Rating, 4.5 out of 5 stars
    ·
    197 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Leading with Impact: Psychology, Diversity, and Change: Coursera
  • The Business of Product Management I: Advancing Women in Tech
  • Feedback and Coaching For Everyone: Arizona State University
  • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera
  • Market and Competition in Pricing Strategy: University of Virginia
  • Business & Technology: Illinois Tech
  • GenAI for PR Specialists: Coursera
  • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Getting a Consulting Job: Emory University
  • Créer un compte de gestionnaire d'entreprise Facebook: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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