Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Auditing, Content Strategy, Web Analytics, Content Performance Analysis, Technical Support, Extensible Markup Language (XML)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Manufacturing Processes, Automation, Internet Of Things, Manufacturing Standards, Quality Assurance, Manufacturing Operations, Construction Inspection, Process Control, Product Testing, Materials science, Big Data
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure
Mixed · Course · 1 - 3 Months

Vanderbilt University
Skills you'll gain: Data Presentation, Regression Analysis, Statistical Analysis, Statistical Reporting, Correlation Analysis, Technical Communication, Probability & Statistics, Scatter Plots, Data Analysis, Predictive Analytics, Generative AI, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Data Visualization Software, Tableau Software, Data Visualization, Data Analysis, Geospatial Mapping, Data Storytelling, Business Analytics, Data Presentation, Advanced Analytics, Spatial Analysis, Marketing Analytics, Data Science, Data Manipulation, Forecasting
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Media Relations, Stakeholder Communications, Business Communication, Stakeholder Engagement, Intercultural Competence, Public Relations, Cultural Diversity, Communication Strategies, Crisis Management, Ethical Standards And Conduct, Digital Communications, Employee Engagement, Branding
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Health Equity, Health Disparities, Health Systems, Public Health, Social Determinants Of Health, Healthcare Ethics, Health Policy, Data Analysis, Substance Abuse, Data Ethics, Correlation Analysis, Heat Maps, Community Mental Health Services, Data Visualization, Health Informatics, Trauma Care, Mental Health
Beginner · Course · 1 - 3 Months

Skills you'll gain: Multimodal Prompts, OpenAI API, ChatGPT, JSON, Large Language Modeling, Python Programming, Text Mining, Data Validation, Unstructured Data
Intermediate · Course · 1 - 3 Months

Howard University
Skills you'll gain: Correlation Analysis, Business Analysis, Spreadsheet Software, Analysis, Business Analytics, Microsoft Excel, Business Modeling, Risk Analysis, Complex Problem Solving, Data Analysis, Forecasting
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Resource Allocation, Customer Analysis, Marketing Channel, Marketing Effectiveness, Data Modeling, Sales Strategy, Web Analytics, Big Data, Business Strategy, Marketing Strategies, Cross-Channel Marketing, Marketing Analytics, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative Adversarial Networks (GANs), Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), NumPy, Transfer Learning, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Artificial Intelligence, Data Preprocessing, Development Environment, Pandas (Python Package), Deep Learning, Classification And Regression Tree (CART), Artificial Neural Networks, Image Analysis, Machine Learning, Data Science
Intermediate · Specialization · 3 - 6 Months