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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Personal Branding: Stand Out and Succeed

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Brand Management, Personal Attributes, Self-Awareness, Storytelling, Value Propositions, Competitive Analysis, Concision, Creativity, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Business Marketing Brand Kit Using Canva

    Skills you'll gain: Canva (Software), Logo Design, Style Guides, Marketing Design, Branding, Marketing Materials, Brand Management, Organizational Skills, Marketing, File Management, Graphic Design, Business, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    928 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Personal Branding: Path To Become A Top-1% Personal Brand

    Skills you'll gain: TikTok, LinkedIn, Closing (Sales), Strategic Partnership, Podcasting, Thought Leadership, Content Creation, Social Media Content, Brand Awareness, Social Media, Productivity Software, Social Media Marketing, Brand Strategy, Content Strategy, Business Planning, Business Relationship Management, Contract Negotiation, Web Analytics and SEO, Negotiation, Proposal Writing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Leadership and Management

    Skills you'll gain: Business Strategy, Organizational Change, Business Strategies, Corporate Strategy, Organizational Structure, Safety Culture, Strategic Leadership, Negotiation, Strategic Thinking, Drive Engagement, Organizational Leadership, Conflict Management, Organizational Strategy, Stakeholder Management, Business Ethics, Change Management, Team Management, Leadership Development, Team Leadership, Leadership

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Leading People and Teams

    Skills you'll gain: Talent Management, Goal Setting, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Motivation, Visionary, Team Leadership, People Development, Smart Goals, Employee Onboarding, Team Performance Management, Employee Coaching, Conflict Management, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Workflow Management, Compliance Auditing, Marketing Analytics, Branding, Marketing Design, Document Management, Quality Assurance, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Python for Everybody

    Skills you'll gain: Database Design, Data Processing, Web Scraping, Data Visualization, Relational Databases, Restful API, Web Services, SQL, Databases, Data Visualization Software, JSON, Interactive Data Visualization, Extensible Markup Language (XML), Data Structures, Programming Principles, Data Cleansing, Network Protocols, Data Analysis, Python Programming, Computer Programming

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    280K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Measure Campaign Lift with Brand Surveys

    Skills you'll gain: Brand Awareness, Performance marketing, Digital Advertising, Marketing Effectiveness, Online Advertising, Advertising Campaigns, Marketing Psychology, Marketing Analytics, Advertising, Brand Management, Branding, Performance Analysis, Customer Insights, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Business Metrics, Target Audience, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Columbia University

    Construction Management

    Skills you'll gain: Project Schedules, Construction Management, Construction Estimating, Project Finance, Cost Estimation, Punch Work, Construction, Project Risk Management, Bidding, Building Information Modeling, Scheduling, Cost Control, Environment Health And Safety, Project Closure, Lean Methodologies, Timelines, Real Estate, Finance, Business Transformation, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Simplilearn

    Master the Fundamentals of Branding Training

    Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Target Audience, Brand Awareness, Logo Design, Global Marketing, Digital Transformation, Brand Loyalty, Marketing, Marketing Design, Marketing Strategies, Marketing Effectiveness, Market Opportunities, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular brand management courses

  • Arts and Heritage Management: Università Bocconi
  • Personal Branding: Stand Out and Succeed : University of Michigan
  • Create a Business Marketing Brand Kit Using Canva: Coursera
  • Personal Branding: Path To Become A Top-1% Personal Brand: Alex Genadinik
  • Strategic Leadership and Management: University of Illinois Urbana-Champaign
  • Leading People and Teams: University of Michigan
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Brand Styles: Audit & Apply: Coursera
  • Python for Everybody: University of Michigan
  • Measure Campaign Lift with Brand Surveys: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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