• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Foundations of Agile Project Management

    Skills you'll gain: Agile Project Management, Agile Methodology, Scaled Agile Framework, Kanban Principles, Waterfall Methodology, Lean Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Build an Executive Presence

    Skills you'll gain: Executive Presence, Relationship Management, Collaboration, Business Leadership, Professional Development, Return On Investment, Strategic Planning, Leadership, Professionalism, Personal Attributes, Emotional Intelligence, Influencing, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    La gestión en la empresa familiar

    Skills you'll gain: Succession Planning, Business Management, Systems Thinking, Governance, Relationship Management, Business Systems, Organizational Development, Risk Analysis, Communication, Leadership, Business Modeling, Industrial and Organizational Psychology, Business Analysis, Human Resources, Case Studies, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Women in environmental biology

    Skills you'll gain: Environment, Environmental Science, Social Justice, Environmental Issue, Biology, Natural Resource Management, Life Sciences, Sustainable Systems, Sustainable Development, Public Health and Disease Prevention, Social Studies, Diversity Awareness, Climate Change Adaptation, Science and Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    138 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Becoming a Social Entrepreneur: Getting Started

    Skills you'll gain: Social Impact, Entrepreneurship, Systems Thinking, Problem Solving, Needs Assessment, Self-Awareness, Case Studies, Empathy, Resilience, Cultural Responsiveness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    PMP Certification

    Skills you'll gain: Scope Management, Stakeholder Management, Project Schedules, Stakeholder Engagement, Cost Management, Risk Management, Project Scoping, Earned Value Management, Team Motivation, Scheduling, Stakeholder Analysis, Request for Proposal, Requirements Management, Procurement, Project Management, Project Management Institute (PMI) Methodology, Resource Allocation, Project Planning, Cost Control, Project Management Life Cycle

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Building the Business Model for Corporate Entrepreneurs

    Skills you'll gain: Business Modeling, Customer Analysis, Financial Modeling, Business Strategy, Entrepreneurship, Business Planning, Customer Insights, Value Propositions, Target Market, Customer Relationship Management, Product Development, Innovation, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    إدارة سلاسل الإمداد | Supply Chain Management

    Skills you'll gain: Supply Chain Management, Supply Chain, Operations Management, Inventory Management System, Production Management, Supplier Management, Procurement, Logistics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    112 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery for Data Analysts

    Skills you'll gain: Looker (Software), SQL, Big Data, Data Warehousing, Data Visualization Software, Data Analysis, Extract, Transform, Load, Google Sheets, Jupyter, Data Transformation, Data Cleansing, Data Pipelines, Data Processing, Google Cloud Platform, Data Integrity, Workflow Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    74 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets II: Market Structure and Firm Behavior

    Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Operating Cost, Production Management, Market Analysis, Supply And Demand, Profit and Loss (P&L) Management, Competitive Analysis, Resource Allocation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Intermediate · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
luxury brand management
strategic brand management
next-gen brand management
hospitality luxury brand management
introduction to strategic brand management
brand and product management
1…343344345…834

In summary, here are 10 of our most popular brand management courses

  • Foundations of Agile Project Management: Google
  • How to Build an Executive Presence: Coursera
  • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração
  • La gestión en la empresa familiar: ESADE Business and Law School
  • Women in environmental biology: Universitat Autònoma de Barcelona
  • Becoming a Social Entrepreneur: Getting Started: University of Michigan
  • PMP Certification: Pearson
  • Building the Business Model for Corporate Entrepreneurs: University of Maryland, College Park
  • إدارة سلاسل الإمداد | Supply Chain Management: Alfaisal University | KLD
  • BigQuery for Data Analysts: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok