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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Coursera

    Facebook Content Creation Essentials

    Skills you'll gain: Facebook, Content Creation, Social Media Content, Graphic Design, Social Media, Drive Engagement, Photo/Video Production and Technology, Video Production, Copywriting, Storytelling, AI Product Strategy, Design Elements And Principles, Prompt Engineering, Photo Editing, Writing, Video Editing

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Retail Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis

    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Octave for Machine Learning: Analyze & Visualize

    Skills you'll gain: Text Mining, Statistical Analysis, Data Visualization, Descriptive Statistics, Data Analysis, Computer Programming, Mathematical Software, Data Preprocessing, Data Manipulation, Linear Algebra, Software Installation

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Securing APIs with Apigee X

    Skills you'll gain: OAuth, API Gateway, Application Programming Interface (API), Authentications, Secure Coding, Authorization (Computing), Debugging, Data Access, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    EDUCBA

    Linear Regression & Supervised Learning in Python

    Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Regression Analysis, Predictive Modeling, Supervised Learning, Scikit Learn (Machine Learning Library), Data Analysis, Correlation Analysis, Applied Machine Learning, Scatter Plots, Statistical Analysis, Data Validation, Data Preprocessing, NumPy, Pandas (Python Package), Box Plots, Histogram

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    Mixed · Course · 1 - 4 Weeks

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    EDUCBA

    Machine Learning in Python: Analyze & Apply

    Skills you'll gain: Matplotlib, NumPy, Pandas (Python Package), Applied Machine Learning, Python Programming, Scikit Learn (Machine Learning Library), Data Visualization, Supervised Learning, Feature Engineering, Machine Learning, Natural Language Processing, Machine Learning Algorithms, Text Mining, Data Manipulation, Unsupervised Learning, Model Evaluation, Data Preprocessing, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Data and Machine Learning for Technical Product Managers

    Skills you'll gain: Model Evaluation, Technical Communication, Technical Product Management, Workflow Management, Performance Metric, Data Analysis, Agile Methodology, Project Management, Stakeholder Communications, Communication, Data-Driven Decision-Making, Machine Learning, R Programming, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

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    Pearson

    SQL for Any IT Professional: Unit 4

    Skills you'll gain: SQL, Database Management, Query Languages, Relational Databases, Database Design, Data Analysis, Data Integrity, Data Manipulation, User Accounts

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Exploratory Data Analysis & Core ML Algorithms

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Decision Tree Learning, Data Analysis, Regression Analysis, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Model Evaluation, Scikit Learn (Machine Learning Library), Data Preprocessing, Statistical Machine Learning, Feature Engineering

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Introduction to Controlled Generation with the Gemini API

    Skills you'll gain: Gemini, Prompt Engineering, Generative AI, Text Mining, Game Design, Analysis

    Beginner · Project · Less Than 2 Hours

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    Coursera

    Optimiza las comunicaciones organizacionales con Slack

    Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management

    Beginner · Guided Project · Less Than 2 Hours

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    Packt

    Data Processing and Exploration with NumPy & Pandas

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Facebook Content Creation Essentials: Coursera
  • Retail Strategy: Analyze, Design & Evaluate: EDUCBA
  • Octave for Machine Learning: Analyze & Visualize: EDUCBA
  • Securing APIs with Apigee X: Google Cloud
  • Linear Regression & Supervised Learning in Python: EDUCBA
  • Machine Learning in Python: Analyze & Apply: EDUCBA
  • Data and Machine Learning for Technical Product Managers: Coursera
  • SQL for Any IT Professional: Unit 4: Pearson
  • Exploratory Data Analysis & Core ML Algorithms: Packt
  • Introduction to Controlled Generation with the Gemini API: Google Cloud

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