Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Facebook, Content Creation, Social Media Content, Graphic Design, Social Media, Drive Engagement, Photo/Video Production and Technology, Video Production, Copywriting, Storytelling, AI Product Strategy, Design Elements And Principles, Prompt Engineering, Photo Editing, Writing, Video Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Retail Store Operations, Competitive Analysis, Business Strategy, Organizational Strategy, Strategic Thinking, Market Analysis, Organizational Structure, Case Studies, Business Strategies, Strategic Planning, Sustainable Business, Market Share, Customer Analysis, Organizational Development, Talent Management, Strategic Decision-Making, Intellectual Property, Financial Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Text Mining, Statistical Analysis, Data Visualization, Descriptive Statistics, Data Analysis, Computer Programming, Mathematical Software, Data Preprocessing, Data Manipulation, Linear Algebra, Software Installation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: OAuth, API Gateway, Application Programming Interface (API), Authentications, Secure Coding, Authorization (Computing), Debugging, Data Access, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Regression Analysis, Predictive Modeling, Supervised Learning, Scikit Learn (Machine Learning Library), Data Analysis, Correlation Analysis, Applied Machine Learning, Scatter Plots, Statistical Analysis, Data Validation, Data Preprocessing, NumPy, Pandas (Python Package), Box Plots, Histogram
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Matplotlib, NumPy, Pandas (Python Package), Applied Machine Learning, Python Programming, Scikit Learn (Machine Learning Library), Data Visualization, Supervised Learning, Feature Engineering, Machine Learning, Natural Language Processing, Machine Learning Algorithms, Text Mining, Data Manipulation, Unsupervised Learning, Model Evaluation, Data Preprocessing, Classification Algorithms
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Model Evaluation, Technical Communication, Technical Product Management, Workflow Management, Performance Metric, Data Analysis, Agile Methodology, Project Management, Stakeholder Communications, Communication, Data-Driven Decision-Making, Machine Learning, R Programming, Data Visualization
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: SQL, Database Management, Query Languages, Relational Databases, Database Design, Data Analysis, Data Integrity, Data Manipulation, User Accounts
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Decision Tree Learning, Data Analysis, Regression Analysis, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Model Evaluation, Scikit Learn (Machine Learning Library), Data Preprocessing, Statistical Machine Learning, Feature Engineering
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Gemini, Prompt Engineering, Generative AI, Text Mining, Game Design, Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Slack (Software), Internal Communications, Organizational Structure, Strategic Communication, Stakeholder Communications, Technical Communication, Stakeholder Engagement, Organizational Effectiveness, Collaborative Software, Team Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Import/Export
Intermediate · Course · 1 - 4 Weeks