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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Alex Genadinik

    Digital Marketing Masterclass: A-Z Marketing Strategy - 2026

    Skills you'll gain: Marketing Psychology, Marketing Planning, Marketing Strategies, Blogs, Marketing, Web Analytics and SEO, Marketing Effectiveness, Podcasting, Video Production, Growth Strategies, Social Media Content, Search Engine Optimization, Marketing Channel, Content Creation, Advertising Campaigns, Product Promotion, Digital Advertising, Marketing Automation, Case Studies, Professional Networking

    4.3
    Rating, 4.3 out of 5 stars
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    8 reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    AI Marketing Strategy and Analytics

    Skills you'll gain: Marketing Planning, Dashboard, Project Schedules, Marketing Strategies, Marketing Budgets, Content Performance Analysis, Competitive Analysis, Timelines, Project Planning, Marketing Analytics, Marketing Effectiveness, Strategic Marketing, Business Intelligence, Performance Analysis, Project Estimation, Data Integration, Cost Benefit Analysis, Budget Management, Market Research, Search Engine Marketing

    Intermediate · Course · 1 - 3 Months

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    Coursera

    CRM, Project Management & Omnichannel Strategy

    Skills you'll gain: Customer Retention, Brand Awareness, Brainstorming, User Feedback, Stakeholder Communications, Team Performance Management, Meeting Facilitation, HubSpot CRM, Customer Relationship Management (CRM) Software, Stakeholder Management, Customer experience strategy (CX), Marketing Strategies, Data Storytelling, Team Management, Team Leadership, Looker (Software), Dashboard, Marketing, Project Planning, Kanban Principles

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
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    Alex Genadinik

    How To Create A Great Marketing Plan And Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing Strategies, Advertising, Marketing Effectiveness, Marketing, Customer Acquisition Management, Growth Strategies, Business Marketing, Digital Advertising, Content Marketing, Target Market, Digital Marketing, Email Marketing

    Mixed · Course · 1 - 3 Months

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    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Target Audience, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Marketing Communications, Branding, Storytelling

    Intermediate · Course · 1 - 4 Weeks

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    Skillshare

    Marketing & Business: Growth, Strategy & Social Media Skills

    Skills you'll gain: Drive Engagement, Instagram, Goal Setting, Target Audience, Prioritization, Community Development, Social Media Content, Entrepreneurship, Business Planning, Professional Development, Smart Goals, Business Priorities, Personal Development, Content Strategy, Business Strategy, Telecommuting, Content Creation, Marketing Strategies, Marketing, Business

    Beginner · Specialization · 1 - 3 Months

  • Status: New
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    Coursera

    Shape Email Strategy

    Skills you'll gain: Email Marketing, Strategic Leadership, Strategic Marketing, Marketing Strategies, Marketing Planning, Campaign Management, Strategic Decision-Making, Marketing Effectiveness, Business Strategy, Data-Driven Decision-Making, Competitive Analysis, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Customer Analysis, Web Analytics and SEO, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    University of Arizona

    Strategic Digital Marketing: Data-Driven Digital Marketing

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Campaign Management, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Analytics, Digital Marketing, Content Performance Analysis, Return On Investment, Advertising Campaigns, Data Ethics, Marketing Strategies, Social Media Marketing, Digital Advertising, Performance marketing, Social Media, AI Personalization, Analytics, A/B Testing, Data Collection

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Analyze Markets: Strategy with SWOT

    Skills you'll gain: Competitive Analysis, Market Analysis, Competitive Intelligence, Market Research, Strategic Marketing, Go To Market Strategy, Case Studies, Market Intelligence, Marketing, Marketing Strategy and Techniques, Business Strategy, Analysis, Product Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Marketing Project Management and Strategy Fundamentals

    Skills you'll gain: Value Propositions, Smart Goals, Marketing, Target Audience, Marketing Planning, User Accounts, Marketing Strategy and Techniques, Goal Setting, Project Management, Competitive Analysis, Collaborative Software, Document Management, Project Documentation, Marketing Analytics, Internal Communications, Project Management Life Cycle, File Management, Digital Marketing, Business Communication

    Beginner · Course · 1 - 3 Months

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    Minnesota State University, Mankato

    Brand Strategy: Build, Position, and Grow

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Digital Marketing Masterclass: A-Z Marketing Strategy - 2026: Alex Genadinik
  • AI Marketing Strategy and Analytics : Coursera
  • CRM, Project Management & Omnichannel Strategy: Coursera
  • How To Create A Great Marketing Plan And Marketing Strategy: Alex Genadinik
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Marketing & Business: Growth, Strategy & Social Media Skills: Skillshare
  • Shape Email Strategy : Coursera
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • Strategic Digital Marketing: Data-Driven Digital Marketing: University of Arizona
  • Analyze Markets: Strategy with SWOT: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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