Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Alberta
Skills you'll gain: Social Studies, Social Justice, European History, Cultural Sensitivity, World History, International Relations, Public Policies, Policy Analysis, Social Sciences, Economics, Journalism
Beginner · Course · 3 - 6 Months

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Video Production, Storytelling, Video Editing, Google Gemini, Multimedia, Generative AI, Media Production, Google Workspace, AI Personalization
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Customer Relationship Management, Generative AI, Applied Machine Learning, Big Data, Predictive Modeling, Query Languages, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Experience Design, Design Reviews, Prototyping, User Experience, Interaction Design, Mockups, Peer Review, UI/UX Research, Wireframing, Design Software, Collaborative Software
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Big Data, Customer Relationship Management, SQL, Artificial Intelligence and Machine Learning (AI/ML), Data Processing, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Change Management, Organizational Change, Training and Development, Business Workflow Analysis, Google Workspace, Process Development, Customer Success Management, Organizational Effectiveness, Stakeholder Engagement, Communication, Needs Assessment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Unsupervised Learning, Customer Analysis, Applied Machine Learning, R Programming, Data Preprocessing, Statistical Machine Learning, Machine Learning, Feature Engineering, Data Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Generative AI, Customer Relationship Management, Predictive Modeling, Artificial Intelligence and Machine Learning (AI/ML), SQL, Google Cloud Platform, Jupyter, Business Workflow Analysis, Big Data, Model Evaluation, Data Analysis Software
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Follow Through, Culture Transformation, Customer experience improvement, Communication, Video Production
Intermediate · Course · 1 - 3 Months