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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
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    Kennesaw State University

    Growing Your Core Business with Jagdish Sheth

    Skills you'll gain: Market Opportunities, Growth Strategies, Corporate Strategy, Business Development, Business Strategy, Strategic Marketing, Market Analysis, New Product Development, Portfolio Management, Case Studies, Cash Flows, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Track Key KPIs

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IBM

    Cybersecurity Fundamentals

    Skills you'll gain: Encryption, Public Key Infrastructure, Cryptography, Network Security, Cybersecurity, Data Security, Cryptographic Protocols, Cyber Attacks, Advanced Encryption Standard (AES), Application Security, Information Technology, Computer Security Awareness Training, Cyber Security Strategy, Authentications, Authorization (Computing), Security Controls, Personally Identifiable Information, Security Awareness, Cyber Security Policies, Computer Security Incident Management

    4.8
    Rating, 4.8 out of 5 stars
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    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of Virginia

    Strategic Planning and Execution

    Skills you'll gain: Plan Execution, Organizational Strategy, Business Strategy, Data-Driven Decision-Making, Strategic Leadership, Strategic Decision-Making, Strategic Thinking, Governance, Analysis, Corporate Strategy, Business Analysis, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    892 reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Govern and Evaluate Research Data Quality

    Skills you'll gain: Data Maintenance, Key Performance Indicators (KPIs), Performance Analysis, Performance Measurement, Gap Analysis, Business Planning, Variance Analysis, Business Strategy, Market Opportunities, Business Development

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Advanced Selling with AI & Emotional Intelligence

    Skills you'll gain: Sales Presentations, Dashboard, B2B Sales, Root Cause Analysis, Rapport Building, Product Demonstration, Solution Selling, Sales Strategy, Sales Process, Customer Relationship Management (CRM) Software, Composure, Problem Solving, Selling Techniques, Sales, Empathy & Emotional Intelligence, Marketing Automation, Responsible AI, Sales Enablement, Emotional Intelligence, Negotiation

    Intermediate · Specialization · 3 - 6 Months

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    Chris Croft Training

    Master Pricing: Balance Profit and Customer Retention

    Skills you'll gain: Brand Loyalty, Price Negotiation, Customer Retention, Consumer Behaviour, Product Strategy, Sales Strategy, Gross Profit, Marketing Psychology, Profit and Loss (P&L) Management, Growth Strategies, Cost Accounting, Entrepreneurship, Market Analysis, Small Business Accounting, Leadership and Management, Finance

    Mixed · Course · 1 - 3 Months

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    Coursera

    Decode Engagement Metrics

    Skills you'll gain: Email Marketing, Performance Reporting, Campaign Management, Performance Analysis, Real Time Data, Marketing Analytics, Customer Engagement, Data-Driven Decision-Making, Performance Metric, Continuous Monitoring

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IBM

    Excel Basics for Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Boost SEO Tools

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Digital Marketing, Web Analytics, Auditing, Software Development Tools, Paid media, Test Tools, Performance Analysis, Process Optimization, Performance Improvement, Performance Appraisal, Prioritization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    T

    The State University of New York

    Launch Your Online Business

    Skills you'll gain: Branding, Marketing and Public Relations, Entrepreneurship, Content Creation, Video Production, Marketing, Copywriting, Business Modeling, Presentations, Customer Engagement, Value Propositions, E-Commerce, Web Design and Development, Photography, Persona Development, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    879 reviews

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    ClickBank To Recruit Affiliates To Sell Your Products

    Skills you'll gain: Marketing Automation, Blogs, E-Commerce, Performance marketing, Technical Support, Recruitment, Product Promotion, Influencing, Search Engine Marketing, Product Marketing, Recruitment Strategies

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Growing Your Core Business with Jagdish Sheth: Kennesaw State University
  • Track Key KPIs: Coursera
  • Cybersecurity Fundamentals: IBM
  • Strategic Planning and Execution: University of Virginia
  • Govern and Evaluate Research Data Quality: Coursera
  • Advanced Selling with AI & Emotional Intelligence: Coursera
  • Master Pricing: Balance Profit and Customer Retention: Chris Croft Training
  • Decode Engagement Metrics: Coursera
  • Excel Basics for Data Analysis: IBM
  • Boost SEO Tools: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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