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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    The Art of Negotiation

    Skills you'll gain: Negotiation, Emotional Intelligence, Relationship Building, Conflict Management, Communication, Leadership, Empowerment, Assertiveness, Planning, Adaptability

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Customer Service, Customer Support, Customer Experience

    Skills you'll gain: Active Listening, Customer experience improvement, Customer Retention, Empathy, Customer Service, Customer and Client Support, Surveys, Non-Verbal Communication, Market Research, Customer Support, Survey Creation, Customer experience strategy (CX), Brand Loyalty, Verbal Communication Skills, Customer Relationship Building, Customer Inquiries, Emotional Intelligence, Communication Strategies, Professional Development, Competitive Analysis

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    J

    John Wiley & Sons

    Sales Coaching: Turning Salespeople into Champions

    Skills you'll gain: Sales Management, Active Listening, Sales Strategy, Employee Coaching, Coaching, Constructive Feedback, Team Performance Management, Sales, Motivational Skills, Communication, Growth Mindedness, Team Building, Accountability, Problem Solving, Leadership, Leadership Development, Performance Review, Empowerment, Executive Presence, Performance Improvement

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Compensation and Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Job Evaluation, Compensation Strategy, Compensation Analysis, Payroll Systems, Payroll, Benefits Administration, Human Resources, Human Resources Information System (HRIS), Employee Retention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    463 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents with Model Context Protocol & Typescript

    Skills you'll gain: Model Context Protocol, AI Workflows, Generative AI Agents, AI Orchestration, Agentic systems, LLM Application, Tool Calling, Prompt Patterns, AI Enablement, AI Security, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering Tools, TypeScript, Prompt Engineering, AI Personalization, ChatGPT, Artificial Intelligence, Multimodal Prompts, Anthropic Claude, AI Product Strategy

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Research Report: Delivering Insights

    Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    184 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    AI and Content Recommendation

    Skills you'll gain: AI Personalization, Media Strategy, Responsible AI, Machine Learning Algorithms, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, AI Enablement, Media and Communications, AI Product Strategy, Content Performance Analysis, Predictive Analytics, Artificial Intelligence, Algorithms, Driving engagement, Generative AI, LLM Application, Data Storytelling, Target Audience, Strategic Thinking

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    SEO Mastery: From Fundamentals to GenAI and GEO Strategies

    Skills you'll gain: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    60 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Luxury Hospitality & Brand Innovation

    Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Social Media Campaigns, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization

    4.4
    Rating, 4.4 out of 5 stars
    ·
    200 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Conjoint to Cluster: Survey Design and Segmentation

    Skills you'll gain: Surveys, Survey Creation, Qualitative Research, Data Quality, Sample Size Determination, Data Governance, Sampling (Statistics), Market Research, Marketing Analytics, Interviewing Skills, Customer Analysis, Customer Insights, Quantitative Research, Data Maintenance, Research Design, Automation, Data Collection, Consumer Behaviour, Research Methodologies, General Data Protection Regulation (GDPR)

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    CRO Excellence: Leading High-Performance Sales Teams

    Skills you'll gain: Sales Process, Sales Management, Sales Strategy, Sales, Management Training And Development, Coaching, Team Management, Cross-Functional Team Leadership, Cultural Diversity, Employee Coaching, Key Performance Indicators (KPIs), Communication, Business Leadership, Active Listening, Revenue Forecasting, Revenue Management, Customer Relationship Management (CRM) Software, Team Leadership, Performance Management, Negotiation

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Illinois at Urbana-Champaign

    Graduate Certificate in Accounting Data Analytics

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand

    Credit offered

    Graduate Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • The Art of Negotiation: University of California, Irvine
  • Customer Service, Customer Support, Customer Experience: Alex Genadinik
  • Sales Coaching: Turning Salespeople into Champions: John Wiley & Sons
  • Compensation and Benefits: HRCI
  • AI Agents with Model Context Protocol & Typescript: Vanderbilt University
  • Research Report: Delivering Insights: University of California, Davis
  • AI and Content Recommendation: Saïd Business School, University of Oxford
  • SEO Mastery: From Fundamentals to GenAI and GEO Strategies: IBM
  • Luxury Hospitality & Brand Innovation: Starweaver
  • Conjoint to Cluster: Survey Design and Segmentation: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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