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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundamentals of Visualization with Tableau

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Literacy, Data Ethics, Data Storytelling, Visualization (Computer Graphics), Dashboard, Tableau Software, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Harnessing the Power of Data with Power BI

    Skills you'll gain: Power BI, Data-Driven Decision-Making, Data Analysis, Microsoft Power Platform, Data Collection, Business Analytics, Data Transformation, Data Visualization Software, Microsoft 365

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica

    Skills you'll gain: Analytics, Business Analytics, Trend Analysis, Data-Driven Decision-Making, Advanced Analytics, Data Analysis, Analysis, Predictive Analytics, Case Studies, Spatial Analysis, Mathematical Modeling, Data Collection, Performance Reporting, Data Presentation, Predictive Modeling, Innovation, Learning Styles, Leadership, Computer Vision, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Branding in Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Style Guides, Typography, Brand Management, Creative Design, Marketing Design, Graphic Design, Color Theory, Graphic and Visual Design, Digital Design, Governance, Asset Management, Layout Design, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    ChatGPT For Brand Storytelling - Create A Memorable Brand

    Skills you'll gain: Content Performance Analysis, Brand Strategy, ChatGPT, Storytelling, Brand Marketing, Corporate Communications, Performance Measurement, Key Performance Indicators (KPIs), Drive Engagement, Brand Awareness, Branding, Value Propositions, Prompt Engineering, Responsible AI, Data Ethics, Copywriting, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Healthcare Business Strategy and New Venture Design

    Skills you'll gain: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Care Administration, Business Valuation, Fundraising

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Analysis with R

    Skills you'll gain: Bayesian Statistics, Statistical Hypothesis Testing, Sampling (Statistics), Statistical Inference, Exploratory Data Analysis, Peer Review, Regression Analysis, R (Software), Statistical Reporting, Probability Distribution, Statistical Analysis, Statistics, Data Analysis Software, Data Analysis, Probability & Statistics, Probability, R Programming, Statistical Modeling, Statistical Methods, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    AWS For Everyone

    Skills you'll gain: Amazon Web Services, Amazon CloudWatch, Containerization, Amazon S3, Docker (Software), Cloud Computing Architecture, Microservices, Cloud Computing, Amazon Redshift, Virtual Networking, AWS Identity and Access Management (IAM), Data Storage, Cloud Management, Analytics, System Monitoring, Data Storage Technologies, Cloud Hosting, Hybrid Cloud Computing, Private Cloud, Network Security

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Practical Guide to Trading

    Skills you'll gain: Derivatives, Equities, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Risk Management, Financial Analysis, Financial Statement Analysis, Market Analysis, Analysis, Capital Markets, Portfolio Risk, Tax, Balance Sheet, Financial Regulations, Business Metrics, Market Data

    4.4
    Rating, 4.4 out of 5 stars
    ·
    842 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Closing Tactics for High-Value Deals

    Skills you'll gain: Overcoming Objections, Closing (Sales), Sales, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Upselling, Customer Relationship Management, Sales Presentation, Customer Analysis, Negotiation, Price Negotiation, Contract Negotiation, Virtual Teams, Customer Retention, Cross-Channel Marketing, Account Management, Personalized Service, Customer Relationship Building

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera
  • Fundamentals of Visualization with Tableau: University of California, Davis
  • Harnessing the Power of Data with Power BI: Microsoft
  • ¿Cómo hemos llegado hasta aquí?El desarrollo de la analítica: Real Madrid Graduate School Universidad Europea
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Advanced Branding in Canva: Coursera
  • ChatGPT For Brand Storytelling - Create A Memorable Brand: Alex Genadinik
  • Healthcare Business Strategy and New Venture Design: University of Illinois Urbana-Champaign
  • Data Analysis with R: Duke University
  • AWS For Everyone: Packt

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Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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