Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of California San Diego
Skills you'll gain: Apache Hadoop, Big Data, Data Analysis, Apache Spark, Data Science, PySpark, Data Infrastructure, Data Processing, Distributed Computing, Performance Tuning, Scalability, Data Storage, Python Programming
Mixed · Course · 1 - 3 Months

Skills you'll gain: Model Evaluation, Data-Driven Decision-Making, Predictive Modeling, Risk Analysis, Strategic Decision-Making, Performance Metric, Technical Communication
Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour
Beginner · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Embeddings, Generative AI, Artificial Neural Networks, Text Mining, Applied Machine Learning, Data Preprocessing, Machine Learning
Intermediate · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Model Evaluation, Applied Machine Learning, Feature Engineering, Regression Analysis, Machine Learning, Image Analysis, Supervised Learning, Artificial Intelligence, Data Preprocessing, Deep Learning, Computer Vision, Application Development, Predictive Modeling, Unsupervised Learning, Natural Language Processing, Text Mining, Python Programming, Classification Algorithms
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Modeling, Database Design, Extract, Transform, Load, Data Warehousing, Data Pipelines, Business Intelligence, Data Mart, Database Management, Data Management, Process Optimization, Data Quality, Data Transformation, Performance Testing
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Financial Modeling, Variance Analysis, Financial Statements, Revenue Forecasting, Budget Management, Financial Statement Analysis, Financial Forecasting, Business Intelligence, Power BI, Financial Analysis, Cash Flows, Cost Management, Spreadsheet Software, Balance Sheet, Financial Reporting, Microsoft Excel, Dashboard, Data Visualization, Key Performance Indicators (KPIs), Capital Budgeting
Intermediate · Specialization · 1 - 3 Months

Tableau Learning Partner
Skills you'll gain: Data Visualization Software, Spatial Data Analysis, Tableau Software, Data Storytelling, Interactive Data Visualization, Data Presentation, Stakeholder Communications, Geospatial Mapping, Business Reporting, Data Analysis, Business Analytics, Data Mapping
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Storytelling, Process Improvement, Service Level Agreement, Inventory Management, Supplier Management, Legal Risk, Variance Analysis, Supplier Performance Management, Supplier Quality Management, Quality Improvement, Contract Review, Risk Mitigation, Root Cause Analysis, Data Entry, Risk Management, Data Analysis, Continuous Improvement Process, Contract Management, Quality Control, Cost Reduction
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Performance Analysis, Performance marketing, Keyword Research, Performance Measurement, Bidding, Online Advertising, Digital Advertising, Web Analytics, Registration, Advertising, Marketing, Performance Metric, Digital Marketing, Key Performance Indicators (KPIs), Test Planning
Beginner · Specialization · 1 - 3 Months

Cisco Learning and Certifications
Skills you'll gain: Telecommunications, User Provisioning, Collaborative Software, Cloud Solutions, Virtual Teams, Enterprise Application Management, Cloud Management, Registration, Inbound Calls, Network Troubleshooting, Azure Active Directory, Systems Integration, Outbound Calls, AI Enablement
Beginner · Course · 1 - 3 Months

Tableau Learning Partner
Skills you'll gain: Data Visualization, Data Visualization Software, Interactive Data Visualization, Tableau Software, Data Presentation, Tree Maps, Dashboard, Heat Maps, Geospatial Mapping, Data Storytelling, Data Manipulation, Data Mapping, Business Analytics
Beginner · Course · 1 - 3 Months