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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    E

    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, New Product Development, Ideation, Brainstorming, Process Development, Design Thinking, Product Management, Diversity and Inclusion, Process Management, Organizational Strategy, Team Management, Organizational Structure, Project Implementation, Business Modeling, Business Strategy, Leadership, Lean Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Content Creator Pro

    Skills you'll gain: Video Editing, TikTok, Content Performance Analysis, Canva (Software), Photo/Video Production and Technology, Visual Storytelling, Content Scheduling, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Content Optimization, ChatGPT, Storytelling, Social Media Content, Content Creation, Videography, Social Media Strategy, Analytics, Video Production, Marketing

    4.4
    Rating, 4.4 out of 5 stars
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    207 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    J

    John Wiley & Sons

    Foundations of Options Trading: Concepts, Markets, and Risk

    Skills you'll gain: Technical Analysis, Financial Trading, Market Trend, Financial Market, Derivatives, Risk Analysis, Market Analysis, Market Data, Market Dynamics, Portfolio Risk, Risk Management, Equities, Trend Analysis, Risk Mitigation, Financial Analysis, Finance, Marketing Strategies, Financial Planning, Financial Accounting, Growth Strategies

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics

    Skills you'll gain: Bayesian Statistics, Time Series Analysis and Forecasting, Statistical Inference, Statistical Methods, R Programming, Forecasting, Statistical Programming, R (Software), Probability & Statistics, Statistical Modeling, Technical Communication, Probability, Statistics, Statistical Analysis, Statistical Reporting, Statistical Software, Probability Distribution, Data Analysis, Markov Model, Data Science

    4.6
    Rating, 4.6 out of 5 stars
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    3.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Introduction to Big Data

    Skills you'll gain: Big Data, Apache Hadoop, Scalability, Data Processing, Data Science, Distributed Computing, Unstructured Data, Data Infrastructure, Data Analysis, Data Quality, File Systems

    4.6
    Rating, 4.6 out of 5 stars
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    11K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    AI Product Manager Skills for Agile - AI Product Management

    Skills you'll gain: AI Product Strategy, Prompt Engineering, Product Roadmaps, Prompt Engineering Tools, Persona (User Experience), Competitive Analysis, Sprint Planning, Agile Product Development, Backlogs, Persona Development, Market Opportunities, Product Management, Product Strategy, Jira (Software), User Story, Market Analysis, Agile Methodology, Product Planning, AI Enablement, Product Requirements

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of New Mexico

    International Business I

    Skills you'll gain: International Finance, Social Sciences, Economics, Policy, and Social Studies, International Relations, Social Studies, Political Sciences, Economic Development, Culture, Global Marketing, Socioeconomics, Cultural Diversity, World History, Intercultural Competence, Business Economics, Cultural Sensitivity, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Culture, Inclusion and Engagement

    Skills you'll gain: People Analytics, Dashboard, Culture Transformation, Data Literacy, Experimentation, Dashboard Creation, Power BI, Analytics, Microsoft Copilot, Heat Maps, Employee Engagement, Employee Surveys, Culture, Performance Metric, Workplace inclusivity, Microsoft Power Platform, Business, Leadership and Management, Business Strategy, Leadership

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Advanced Data Techniques for Enterprise AI Systems

    Skills you'll gain: AI Security, Vector Databases, Data Strategy, Data Management, Data Architecture, Data Security, Data Governance, Generative AI Agents, Metadata Management, Containerization, Data Ethics, Interoperability, Data Store, Retrieval-Augmented Generation, Taxonomy, Data Storage, Data Processing, Large Language Modeling, Machine Learning, Agentic systems

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    The Power of Statistics

    Skills you'll gain: A/B Testing, Sampling (Statistics), Data Analysis, Analytics, Statistics, Descriptive Statistics, Statistical Analysis, Statistical Hypothesis Testing, Probability & Statistics, Advanced Analytics, Probability Distribution, Statistical Inference, Data Science, Statistical Programming, Statistical Methods, Probability, Python Programming

    4.8
    Rating, 4.8 out of 5 stars
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    912 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Mastering Data Visualization with Power BI and Tableau

    Skills you'll gain: Tableau Software, Data Storytelling, Data Cleansing, Data Visualization Software, Data Wrangling, Dashboard, Dashboard Creation, Data Presentation, Data Visualization, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Modeling, Statistical Visualization, Data Preprocessing, Power BI, Plot (Graphics), Data Analysis, SQL, Python Programming

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Business Software, Customer Communications Management, Sales Pipelines, Dashboard, Account Management, Data Management, Customer Service, Marketing, Sales Operations, Team Building

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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