Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of Glasgow
Skills you'll gain: Strategic Leadership, Business Leadership, Leadership Development, Organizational Leadership, Leadership, Leadership and Management, Business Transformation, Strategic Decision-Making, Organizational Change, Innovation, Market Research, Corporate Strategy, Competitive Analysis, Business Strategy, Digital Transformation, Business, Business Management, Business Planning, Growth Strategies
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Product Planning, Target Market, Persona Development, Operational Performance Management, Target Audience, Market Opportunities, Systems Thinking, Business Modeling, Product Lifecycle Management, Customer Analysis, Operational Analysis, Entrepreneurship, Leadership and Management, Business Planning, Engineering Management, Market Analysis, People Management, New Product Development, Governance, Engineering
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Personalization, Proposal Writing, Sales Presentations, Proposal Development, Sales Presentation, Sales Strategy, Storytelling, Presentations, Data Storytelling, Sales Process, Market Research, Anthropic Claude, Microsoft PowerPoint, AI Integrations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: CrewAI, AI Orchestration, AI Workflows, Agentic Workflows, Workflow Management, Generative AI Agents, AI Integrations, Business Process Automation, Tool Calling, Automation, Agentic systems, Decision Making, Process Improvement
Intermediate · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Sales Presentation, Sales Presentations, Selling Techniques, Product Marketing, General Sales Practices, Marketing Materials, Presentations, Marketing, Product Promotion, Persuasive Communication, Business Correspondence, Advertising, Public Speaking, Marketing Communications, Business Writing, Influencing, Sales, Business Communication, Marketing Psychology, Concision
Intermediate · Course · 1 - 3 Months
Skills you'll gain: AI Enablement, Customer Insights, Innovation, Customer Analysis, Artificial Intelligence, Business Modeling
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Marketing Planning, Financial Management, Marketing Strategies, Entrepreneurship, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Promotional Strategies, Interviewing Skills, Social Media, Product Improvement
Beginner · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: AI Product Strategy, Generative AI, Miro AI, Product Lifecycle Management, Marketing Materials, Product Roadmaps, Go To Market Strategy, ChatGPT, Product Improvement, Marketing Collateral, Copywriting, User Feedback, Competitive Analysis, Customer Insights, Market Research, Marketing Strategies, Strategic Thinking, Market Intelligence
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Business Development, Data-Driven Decision-Making, Generative AI, Market Opportunities, Market Analysis, Market Research, Trend Analysis, Strategic Thinking, Market Trend, Business Intelligence, Business Strategy, Sustainable Business, Forecasting, AI Integrations, Strategic Planning
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Data Import/Export, Alteryx, No-Code Development, Data Visualization, Data Presentation, Business Analytics, Data Governance, Workflow Management, Analytics, Operational Efficiency, Interactive Data Visualization, Enterprise Application Management, Business Reporting, Data Wrangling, Data Cleansing, Data Management, Data Manipulation, Data Transformation, Data Analysis, Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Focus Group, Prompt Engineering, Qualitative Research, Market Research, Discussion Facilitation, Data Synthesis, Customer Insights, Business Research, Real Time Data, User Feedback, Analysis, Design Research, Data Analysis, Artificial Intelligence, AI Integrations, Generative AI
Beginner · Course · 1 - 4 Weeks