Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Queen Mary University of London
Skills you'll gain: Qualitative Research, Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Surveys, Research Methodologies, Analytics, Proposal Writing, Data Analysis, Digital Brand Strategy, Statistical Hypothesis Testing, Survey Creation, Digital Analysis, Statistical Analysis, Correlation Analysis, Business Research, Report Writing, Science and Research
Beginner · Specialization · 3 - 6 Months
Rice University
Skills you'll gain: Statistics, Descriptive Statistics, Probability & Statistics, Probability Distribution, Business Analytics, Statistical Methods, Microsoft Excel, Statistical Modeling, Data Analysis, Excel Formulas, Statistical Analysis, Descriptive Analytics, Box Plots, Sampling (Statistics), Statistical Inference, Correlation Analysis, Decision Making, Variance Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Export Control, Payment Systems, International Finance, Payment Processing, Shipping and Receiving, International Relations, Global Marketing, Transportation, Supply Chain, and Logistics, Financial Policy, Operations Management, Business Operations, Operations, Business, Business Systems, Business Management, Operations Support Systems, IT Management, Financial Systems, Financial Management, AI Workflows
Mixed · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Planning, Business Modeling, Financial Forecasting, Strategic Decision-Making, Corporate Strategy, Budgeting, Strategic Thinking, Financial Acumen, Business Strategies, Financial Analysis, Business Acumen, Business Strategy, Financial Reporting, Income Statement, Financial Planning, Strategic Planning, Financial Modeling, Business Marketing
Intermediate · Course · 1 - 3 Months

John Wiley & Sons
Skills you'll gain: Technical Analysis, Financial Trading, Market Trend, Financial Market, Derivatives, Risk Analysis, Market Analysis, Market Data, Market Dynamics, Portfolio Risk, Risk Management, Equities, Trend Analysis, Risk Mitigation, Financial Analysis, Finance, Marketing Strategies, Financial Planning, Financial Accounting, Growth Strategies
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Anatomy, Image Analysis, Data Analysis, Correlation Analysis, Data Manipulation, R (Software), Radiology, Experimentation, Research Design, Statistical Analysis, Image Quality, Psychology, Advanced Analytics, Network Analysis, R Programming, Statistical Methods, Statistics
Intermediate · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Network Analysis, Social Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Data Cleansing, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Social Media Analytics, Simulations, Data Processing, Text Mining, Big Data, Applied Machine Learning, Systems Thinking, Data Science, Agentic systems
Beginner · Specialization · 3 - 6 Months

STARWEAVER
Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Change Management, Social Media Analytics, Organizational Change, Hospitality Management, Content Creation, Hospitality Services, Design Thinking, Social Media Marketing, Brand Marketing, Service Management, Digital Marketing, Content Marketing, Social Media Management, Search Engine Optimization, Design, Prototyping, Leadership
Intermediate · Specialization · 1 - 3 Months

STARWEAVER
Skills you'll gain: Sales Presentations, Sales Presentation, Overcoming Objections, Value Propositions, Marketing Collateral, Storytelling, Product Demonstration, Presentations, Selling Techniques, Upselling, Sales Strategy, Cross Selling, Sales, Data Storytelling, Proposal Development, Return On Investment, Verbal Communication Skills, Price Negotiation, Customer Success Management, Cross-Functional Collaboration
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Tableau Software, Dashboard Creation, Data Visualization, Business Analytics, Interactive Data Visualization, Statistical Visualization, Process Improvement, Business Process, Presentations, Business Process Improvement, Data Visualization Software, Oral Expression, Data Analysis, Graphing, Analysis, Visualization (Computer Graphics), Stakeholder Communications
Mixed · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Persuasive Communication, Presentations, Communication, Visual Storytelling, Microsoft PowerPoint, Infographics, Data Literacy, Analysis, Data Storytelling, Data Presentation, Persona (User Experience), Statistical Methods, Psychology
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Financial Analysis, Financial Statement Analysis, Variance Analysis, Financial Acumen, Financial Statements, Trend Analysis, Microsoft Excel, Excel Formulas, Power BI, Financial Modeling, Profit and Loss (P&L) Management, Financial Data, Performance Analysis, Microsoft Copilot, Budget Management, Business Analytics, Financial Planning, AI Enablement, Data Visualization, AI Workflows
Intermediate · Course · 3 - 6 Months