Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Email Marketing, Customer Relationship Building, Dashboard, Customer Data Management, Customer Acquisition Management, Integrated Marketing Communications, Sales Pipelines
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Patient Safety, Design Thinking, Change Management, Institutional Review Board (IRB), Leadership, Conflict Management, Performance Measurement, Systems Thinking, Healthcare Project Management, Solution Design, Health Systems, Data Analysis, Corrective and Preventive Action (CAPA), Value-Based Care, Continuous Quality Improvement (CQI), Quality Improvement, Risk Management, Initiative and Leadership, Data Analysis Software, Patient-centered Care
Beginner · Specialization · 3 - 6 Months

University of California, Davis
Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Data Processing, Big Data, Systems Thinking, Social Studies, Trend Analysis, Data Science, AI Enablement, Research Methodologies, Agentic systems
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, New Product Development, Customer Analysis, Market Analysis, Product Requirements, User Feedback, Product Testing, Needs Assessment, Ideation
Beginner · Course · 1 - 3 Months

Skills you'll gain: Web Design, Canva (Software), Responsive Web Design, Web Content, Usability, Social Media, Graphic Design, Design Elements And Principles, Business
Beginner · Guided Project · Less Than 2 Hours
Illinois Tech
Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Product Lifecycle Management, Business Strategy, Competitive Analysis, Business Economics, Business Strategies, Innovation, Strategic Thinking, Cost Reduction, Economics, Market Trend, Strategic Decision-Making, Price Negotiation, Global Marketing, Market Analysis, Strategic Planning, Team Leadership, Adaptability
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Case Western Reserve University
Skills you'll gain: Brand Management, Brand Marketing, Intellectual Property, Arbitration, Contract Negotiation, Client Services, Recruitment, Talent Recruitment, Insurance, Relationship Management, Financial Planning, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Social Media, Content Creation, Advertising, Branding, Social Media Marketing, Photo Editing, Dashboard, Marketing, Graphic Design, Digital Advertising
Intermediate · Guided Project · Less Than 2 Hours

Imperial College London
Skills you'll gain: Epidemiology, Diagnostic Tests, Research Design, Public Health and Disease Prevention, Biostatistics, Clinical Research, Public Health, Preventative Care, Data Collection, Research Methodologies, Program Evaluation, Risk Analysis, Quantitative Research, Health Policy, Statistical Analysis, Research, Sample Size Determination, Regression Analysis, Data Analysis
Beginner · Specialization · 1 - 3 Months
Northeastern University
Skills you'll gain: Quality Assessment, Value-Based Care, Program Evaluation, Healthcare Industry Knowledge, Health Systems, Health Informatics, Change Management, Decision Support Systems, Health Care, Health Administration, Process Mapping, Care Management, Patient Safety, Quality Improvement, Patient-centered Care, Business Analytics, Performance Measurement, Health Policy, Medicaid, Predictive Analytics
Beginner · Specialization · 3 - 6 Months

Interactive Brokers
Skills you'll gain: Financial Trading, International Finance, Financial Market, Securities Trading, Equities, Capital Markets, Market Data, Market Dynamics, Portfolio Risk, Market Trend, Market Analysis
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, Innovation, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Competitive Analysis, Market Dynamics, Case Studies, Creativity
Beginner · Course · 1 - 4 Weeks