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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create Charts and Dashboards Using Microsoft Excel

    Skills you'll gain: Dashboard, Microsoft Excel, Microsoft 365, Microsoft Office, Spreadsheet Software, Data Visualization, Document Management, Trend Analysis, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
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    IBM

    Budgeting & Driver-Based Planning

    Skills you'll gain: Budget Management, Budgeting, Operating Budget, Financial Modeling, Financial Data, Financial Forecasting, Cost Control, Fiscal Management, Business Modeling, Financial Planning, Business Workflow Analysis, Cross-Functional Collaboration, Planning, Business Analysis, Process Mapping, Business Operations, Microsoft Excel, Business Communication, Process Improvement, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Tableau Learning Partner

    Data Analysis with Tableau

    Skills you'll gain: Exploratory Data Analysis, Tableau Software, Data Preprocessing, Statistical Visualization, Data Analysis, Descriptive Statistics, Predictive Analytics, Box Plots, Statistical Analysis, Scatter Plots, Data Visualization Software, Statistical Reporting, Trend Analysis, Analytics, Histogram, Data Manipulation, Regression Analysis, Correlation Analysis

    4.4
    Rating, 4.4 out of 5 stars
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    114 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    McMaster University

    Experimentation for Improvement

    Skills you'll gain: Experimentation, Scientific Visualization, Plot (Graphics), Data Visualization, Predictive Modeling, Pareto Chart, Predictive Analytics, Model Optimization, Regression Analysis, A/B Testing, Statistical Modeling, Process Optimization, Statistical Software, Statistical Methods, Analysis, Data Analysis Software, Mathematical Modeling, R Programming, Data Analysis, Statistical Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    938 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    ESSEC Business School

    The fundamentals of hotel distribution

    Skills you'll gain: Hospitality Management, Hotels and Accommodations, Hotel Operations, Marketing Channel, Revenue Management, Direct Selling, Direct Marketing, Travel Arrangements, Booking (Sales), E-Commerce, Online Advertising, Growth Strategies, Strategic Partnership, Branding, Marketing Strategies, Web Design and Development, Content Optimization

    4.7
    Rating, 4.7 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
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    Packt

    Big Data on Kubernetes

    Skills you'll gain: Apache Spark, PySpark, Apache Kafka, Apache Airflow, Kubernetes, Containerization, Docker (Software), Amazon Bedrock, Data Pipelines, Data Engineering, Cloud-Native Computing, Big Data, Data Processing, AI Workflows, Generative AI, Google Cloud Platform, Data Infrastructure, Data Lakes, Data Architecture, Building Design

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Brand Management, Diversity Marketing, Marketing, Marketing Management, Branding, Global Marketing, Strategic Marketing, Business-To-Consumer, Business Marketing, Digital Media Strategy, Market Dynamics, Brand Strategy, Brand Loyalty, Brand Awareness, Brand Marketing, Customer Analysis, Digital Brand Strategy, Digital Advertising

    4.8
    Rating, 4.8 out of 5 stars
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    319 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Copenhagen Business School

    Strategy Formulation

    Skills you'll gain: Business Strategy, Business Planning, Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Resource Management, Corporate Strategy, Competitive Analysis, Decision Making, Market Analysis, Global Marketing, Growth Strategies, Market Opportunities, Value Propositions, Market Dynamics

    4.5
    Rating, 4.5 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Pharmaceutical and Medical Device Innovations

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Drug Development, Competitive Intelligence, Product Management, Go To Market Strategy, Regulatory Affairs, Biomedical Technology, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Ideation, Health Care Procedure and Regulation

    4.5
    Rating, 4.5 out of 5 stars
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    768 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, MarTech, Technology Strategies, Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Responsible AI, Customer Retention, Customer Relationship Management (CRM) Software, Augmented Reality, FinTech, Blockchain, Virtual Reality

    4.4
    Rating, 4.4 out of 5 stars
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    458 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    KodeKloud

    Azure Backup, Monitor, and AZ-104 Exam Prep

    Skills you'll gain: Performance Tuning, Disaster Recovery, Microsoft Azure, Data Maintenance, Data Loss Prevention, Cloud Management, Data Security, Query Languages, Data Storage, System Monitoring, Event Monitoring, Continuous Monitoring

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
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    Preview
    U

    Universidad Austral

    Creación de tableros y storytelling con Tableau

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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