• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Introduction to Sustainability

    Skills you'll gain: Environmental Policy, Sustainable Development, Environment, Water Resources, Environmental Issue, Demography, Energy and Utilities, Environmental Science, Environment and Resource Management, Sustainability Standards, Water Resource Management, Policy Analysis, Natural Resource Management, Social Sciences, Human Development, Climate Change Adaptation, Climate Change Mitigation, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.7K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Politics and Ethics of Data Analytics in the Public Sector

    Skills you'll gain: Data Ethics, Policy Analysis, Case Studies, Political Sciences, Data Analysis, Responsible AI, Public Administration, Public Policies, Analytics, Model Evaluation, Data Presentation, Ethical Standards And Conduct, R (Software)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Foundations for Active Learning in STEM Courses

    Skills you'll gain: Cooperation, Interactive Learning, Education Software and Technology, Student Engagement, Pedagogy, Education and Training, Instructional Strategies, Learning Theory, Student-Centred Learning, Collaboration, Teamwork, Mathematics Education, Digital pedagogy, Professional Development, Problem Solving, Project Design, Critical Thinking, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Peoples and Cultures

    Skills you'll gain: Cultural Diversity, Environmental Issue, Environmental Science, Social Studies, Culture, Environment, Advocacy, Environmental Policy, Anthropology, Economic Development, Petroleum Industry, Natural Resource Management, Economics, Climate Change Adaptation, Energy and Utilities, World History

    4.6
    Rating, 4.6 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Planification des mobilités

    Skills you'll gain: Transportation Operations, Community Development, Policy Development, Strategic Prioritization, Forecasting, Economic Development, Spatial Analysis, Policy Analysis, Needs Assessment, Public Policies, Public Affairs, Trend Analysis, Stakeholder Engagement, Sociology, Environmental Issue, Qualitative Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English

    Skills you'll gain: Meeting Facilitation, Sales Presentations, Brainstorming, Product Planning, Purchasing, English Language, Business Writing, Business Communication, Ideation, Business Planning, Negotiation, Selling Techniques, Management Reporting, Campaign Planning, Marketing Communications, Marketing Planning, Active Listening, Advertising, Business Correspondence, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Cross-border road transport in EU law context

    Skills you'll gain: Transportation Operations, Law, Regulation, and Compliance, Case Law, Labor Compliance, Labor Law, Legal Proceedings, Labor Relations, Case Studies, Regulation and Legal Compliance, Employee Relations, Court Systems, Legal Research, Coordination, Benefits Administration

    4.1
    Rating, 4.1 out of 5 stars
    ·
    12 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Climate Solutions

    Skills you'll gain: Climate Change Adaptation, Climate Change Programs, Sustainable Development, Social Justice, Sustainable Systems, Systems Thinking, Social Impact, Environmental Issue, Climate Change Mitigation, Socioeconomics, Community Organizing, Environment and Resource Management, Innovation, Mitigation, Environmental Science, Economics, Policy, and Social Studies, Environmental Resource Management, Sustainability Standards, Social Sciences

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Learn to Teach Java: Sequences, Primitive Types and Using Objects

    Skills you'll gain: Debugging, Object Oriented Programming (OOP), Object Oriented Design, Java Programming, Java, Teaching, Programming Principles, Program Development, Computer Programming, Digital pedagogy, Education Software and Technology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Building Your Audience for Music Professionals

    Skills you'll gain: Data-Driven Marketing, Drive Engagement, Driving engagement, Content Development and Management, Marketing Budgets, Brand Marketing, Paid media, Digital Media Strategy, Professional Networking, Branding, Brand Strategy, Brand Awareness, Budget Management, Promotions and Campaigns, Creative Design, Digital Marketing, Promotional Strategies, Social Media Strategy, Media Strategy, Customer Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Engaging ELLs and Their Families in the School and Community

    Skills you'll gain: Parent Communication, Student Engagement, Community Outreach, Working With Children, Training Programs, Education and Training, Cultural Responsiveness, Teaching, Cultural Diversity, Instructional Strategies, Family Support, Culture, Driving engagement, Cultural Sensitivity, Case Studies, Diversity Awareness, Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Engaging and Assessing Students with Plickers

    Skills you'll gain: Student Engagement, Interactive Learning, Digital pedagogy, Instructional Strategies, Education Software and Technology, Pedagogy, User Accounts, Teaching, Barcoding, Account Management, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…147148149…599

In summary, here are 10 of our most popular social media marketing courses

  • Introduction to Sustainability: University of Illinois Urbana-Champaign
  • Politics and Ethics of Data Analytics in the Public Sector: University of Michigan
  • Foundations for Active Learning in STEM Courses: Johns Hopkins University
  • Arctic Peoples and Cultures: University of Alberta
  • Planification des mobilités: École Polytechnique Fédérale de Lausanne
  • Business English: Arizona State University
  • Cross-border road transport in EU law context: Erasmus University Rotterdam
  • Climate Solutions: University of Michigan
  • Learn to Teach Java: Sequences, Primitive Types and Using Objects: University of California San Diego
  • Building Your Audience for Music Professionals: GRAMMY GO

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok