• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Introduction to Digital Transformation Part 1

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Competitive Analysis, Technology Strategies, Data Strategy, Business Technologies, Emerging Technologies, Business Solutions, Innovation, Business Strategy, Business Economics, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    468 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    S

    STARWEAVER

    Technical Communication: Storytelling That Drives Decisions

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Presentations, Data Storytelling, Stakeholder Communications, Data Visualization, Storytelling, Business Communication, Cross-Functional Collaboration, Cross-Functional Team Leadership, Persuasive Communication, Writing, Communication, Stakeholder Analysis, Strategic Communication, Stakeholder Engagement, Communication Strategies, Visual Design, Information Architecture

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Pharmaceutical and Medical Device Innovations

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Drug Development, Competitive Intelligence, Product Management, Go To Market Strategy, Regulatory Affairs, Biomedical Technology, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Ideation, Health Care Procedure and Regulation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    768 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Economics and Currency Markets

    Skills you'll gain: International Finance, Financial Market, Financial Systems, Financial Regulations, Investment Management, Capital Markets, Financial Trading, Financial Regulation, Economic Development, Forecasting, Financial Forecasting, Financial Policy, Economics, Financial Analysis, Market Analysis, Analysis, Human Capital, Purchasing, Productivity, Policy Analysis

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    Indian Institute of Technology Guwahati

    Sustainable Product Design

    Skills you'll gain: Sustainable Business, Sustainable Engineering, Product Design, Product Engineering, Product Development, Product Lifecycle Management, Product Strategy, Packaging and Labeling, Environmental Regulations, Sustainability Reporting, Product Improvement, Climate Change Mitigation, Corporate Sustainability, Industrial Design, Waste Minimization, Environmental Social And Corporate Governance (ESG), Environmental Science, Business Modeling, Pollution Prevention, Reverse Logistics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Creating Business Value with Data and Looker

    Skills you'll gain: Looker (Software), Data Architecture, Data Governance, Cloud Storage, Dashboard Creation, Data Strategy, Data Storage, Data Visualization, Data Warehousing, Data Lakes, Statistical Visualization, Data Management, Data Presentation, Dashboard, Data Modeling, Interactive Data Visualization, Pivot Tables And Charts, Ad Hoc Reporting, Performance Tuning, Business Intelligence Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    480 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Economic Efficiency and Its Obstacles

    Skills you'll gain: Tax, Economics, Sales Tax, Economics, Policy, and Social Studies, Supply And Demand, Policy Analysis, Resource Allocation, Tax Laws, Social Justice, Payroll Tax, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Essential Skills for First-Time Managers

    Skills you'll gain: Negotiation, Prioritization, Conflict Management, Team Collaboration, Teamwork, Workplace inclusivity, De-escalation Techniques, Diversity Training, Communication, Stress Management, Emotional Intelligence, Productivity, Empathy & Emotional Intelligence, Diversity and Inclusion, Team Management, Team Leadership, Professionalism, Ethical Standards And Conduct, Strategic Prioritization, Workplace Bullying Intervention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    729 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    International Law In Action: Investigating and Prosecuting International Crimes

    Skills you'll gain: Court Systems, Legal Proceedings, Adjudication, Legal Strategy, Legal Hearings, Criminal Investigation and Forensics, Political Sciences, International Relations, Case Law, Law, Regulation, and Compliance, Policy Analysis, Research, and Development, Investigation, Case Studies, Child Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    734 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    H

    HEC Paris

    Devenir entrepreneur du changement

    Skills you'll gain: Project Implementation, Program Implementation, Social Impact, Project Design, Entrepreneurship, Market Opportunities, Self-Awareness, Ideation, Personal Development, New Business Development, Empowerment, Strategic Thinking, Sustainable Business, Innovation, Sustainable Development, Action Oriented, Proactivity, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    639 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Revolution in Financial Services

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Business Planning, Plan Execution, Agentic systems, Strategic Thinking, Business Strategy, Strategic Decision-Making, Payment Systems, Governance, Financial Inclusion, Financial Services, Strategic Partnership, Financial Regulation, Ledgers (Accounting), Work Breakdown Structure, Cryptography, Emerging Technologies, Stakeholder Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Digital Technologies and the Future of Manufacturing

    Skills you'll gain: Internet Of Things, Manufacturing Operations, Case Studies, Manufacturing Processes, Manufacturing and Production, Digital Transformation, Business Transformation, Technology Strategies, Cloud Services, Cloud Computing, Digital Assets, Technology Roadmaps, Emerging Technologies, Automation, Strategic Partnership, Operational Efficiency, System Implementation, Cost Benefit Analysis, Business Strategy, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    390 reviews

    Beginner · Specialization · 1 - 3 Months

1…156157158…538

In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Digital Transformation Part 1: University of Virginia Darden School Foundation
  • Technical Communication: Storytelling That Drives Decisions: STARWEAVER
  • Pharmaceutical and Medical Device Innovations: University of Minnesota
  • Economics and Currency Markets: EDUCBA
  • Sustainable Product Design: Indian Institute of Technology Guwahati
  • Creating Business Value with Data and Looker: Google Cloud
  • Economic Efficiency and Its Obstacles: Pearson
  • Essential Skills for First-Time Managers: LearnKartS
  • International Law In Action: Investigating and Prosecuting International Crimes: Universiteit Leiden
  • Devenir entrepreneur du changement: HEC Paris

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok