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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Macquarie University

    Data Visualization in Excel

    Skills you'll gain: Data Storytelling, Data Presentation, Dashboard, Dashboard Creation, Interactive Data Visualization, Data Visualization, Microsoft Excel, Excel Macros, Data Visualization Software, Pivot Tables And Charts, Statistical Visualization, Infographics, Tree Maps, Spreadsheet Software, Excel Formulas, Graphing, Data Analysis, Trend Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Arizona State University

    Inglés Empresarial: el márketing y ventas

    Skills you'll gain: Sales Presentations, Marketing Design, Brainstorming, Presentations, English Language, Marketing Materials, Advertising, Business Correspondence, Public Speaking, Persuasive Communication, Business Writing, Marketing Communications, Employee Surveys, Business Communication, Data Visualization, Communication Strategies, Marketing, Marketing Psychology, Professional Networking

    4.8
    Rating, 4.8 out of 5 stars
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    325 reviews

    Intermediate · Course · 1 - 3 Months

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    STARWEAVER

    Technical Communication: Storytelling That Drives Decisions

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Presentations, Data Storytelling, Stakeholder Communications, Data Visualization, Storytelling, Business Communication, Cross-Functional Collaboration, Cross-Functional Team Leadership, Persuasive Communication, Writing, Communication, Stakeholder Analysis, Strategic Communication, Stakeholder Engagement, Communication Strategies, Visual Design, Information Architecture

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Minnesota

    Pharmaceutical and Medical Device Innovations

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Drug Development, Competitive Intelligence, Product Management, Go To Market Strategy, Regulatory Affairs, Biomedical Technology, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Ideation, Health Care Procedure and Regulation

    4.5
    Rating, 4.5 out of 5 stars
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    768 reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Dynamic Heat Maps in Spreadsheets

    Skills you'll gain: Business Reporting, Dashboard, Data Visualization, Dashboard Creation, Interactive Data Visualization, Microsoft Excel, Heat Maps, Trend Analysis, Excel Formulas, Analysis, Spreadsheet Software, Data Validation, Sales, Data Analysis, Business Analysis, Real Time Data, Microsoft Project, Business, Decision Making

    Mixed · Course · 1 - 4 Weeks

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    Pontificia Universidad Católica de Chile

    Gestión de organizaciones efectivas

    Skills you'll gain: Organizational Change, Organizational Development, Organizational Strategy, Organizational Structure, Change Management, Business Transformation, Business Strategy, Political Sciences, Innovation, Strategic Thinking, Strategic Decision-Making, Technology Strategies, Knowledge Transfer, Decision Making, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
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    2.5K reviews

    Mixed · Course · 1 - 3 Months

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    Pearson

    Collaboration and Social Media Information Systems

    Skills you'll gain: Management Information Systems, Stakeholder Engagement, Strategic Communication, Social Media Management, Information Systems, Stakeholder Communications, Social Media, Stakeholder Management, Drive Engagement, Social Media Strategy, Communication Planning, Corporate Communications, Innovation, Brand Management, Collaborative Software, Internal Communications, Stakeholder Analysis, Professional Networking, Communication, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Financial Derivatives and Risk Management

    Skills you'll gain: Derivatives, Financial Market, Futures Exchange, Investment Management, Financial Management, Portfolio Risk, Capital Markets, Credit Risk, Financial Trading, Securities (Finance), Investments, Market Dynamics, Risk Management, Finance, Financial Analysis, Decision Making, Risk Analysis, Analysis, Market Analysis, Analytical Skills

    Mixed · Course · 1 - 3 Months

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    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Hospitality Management, Planning, Budget Management, Operations Management, Coordinating, Budgeting, Vendor Management, Coordination, Plan Execution

    4.7
    Rating, 4.7 out of 5 stars
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    293 reviews

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Build an AI-Powered Document Summarizer & Q&A System

    Skills you'll gain: Retrieval-Augmented Generation, Prompt Engineering, Token Optimization, Embeddings, Generative Model Architectures, Generative AI, LLM Application, Model Deployment, Data Processing, Text Mining, Model Evaluation, Unstructured Data, Large Language Modeling, Model Training, Data Preprocessing, Vector Databases, API Design, Metadata Management, Docker (Software), Python Programming

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    Madecraft

    Starting a Data Science Career

    Skills you'll gain: Professional Networking, Statistical Reporting, Data Validation, Technical Communication, Data Cleansing, Data Science, Data Quality, Data Maintenance, Interviewing Skills, Data Ethics, Data Collection, Sampling (Statistics), Data Analysis, Data Analysis Software, Data Wrangling, Blogs, Data Presentation, Jupyter, Pandas (Python Package), Python Programming

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
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    Coursera

    Build a mobile app with Google Sheets on Glide and no coding

    Skills you'll gain: No-Code Development, Mobile Development, Google Sheets, Application Development, Mobile Development Tools, Google Workspace, Application Design, Application Deployment, Development Testing, Spreadsheet Software, Data Structures, User Interface (UI), User Accounts, Persona (User Experience), Authentications, User Feedback, Web Development, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    691 reviews

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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