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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
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    T

    The University of Sydney

    Using clinical health data for better healthcare

    Skills you'll gain: Health Technology, Patient Communication, Health Informatics, Health Care, Health Systems, Health Information Management, Health Care Procedure and Regulation, Data Quality, Health Policy, Clinical Data Management, Electronic Medical Record, Digital Communications, Data Governance, Data Analysis, Data Integrity, Digital Transformation, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    118 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    S

    Starweaver

    AI Leadership & Strategic Implementation

    Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Market Opportunities, Change Management, Google Gemini, Business Strategy, Generative AI, Corporate Strategy, Corporate Communications, Enterprise Security, Prompt Engineering, Corporate Sustainability, Business Communication, Communication Strategies, Marketing Strategy and Techniques, Communication

    3.9
    Rating, 3.9 out of 5 stars
    ·
    24 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Science in Real Life

    Skills you'll gain: Data Quality, Data Management, Technical Communication, Data Analysis, Data-Driven Decision-Making, Statistical Analysis, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 4 Weeks

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    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Microsoft 365, Data Visualization Software, Data Visualization, Business Process Automation, Workflow Management, No-Code Development, Business Process, Generative AI Agents, Data Analysis, Data Integration, Application Design

    4.2
    Rating, 4.2 out of 5 stars
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    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports Teams and Professional Players

    Skills you'll gain: Contract Negotiation, Media and Communications, Contract Management, Live Streaming, Content Creation, Social Media, Team Management, Marketing, Compensation Management

    4.7
    Rating, 4.7 out of 5 stars
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    86 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Skills for a Modern Entrepreneur or Business Owner

    Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Database Design and Operational Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Decision Support Systems, Data Warehousing, Data Mining, Database Design, Business Intelligence, Dashboard, Star Schema, Relational Databases, Database Management, Snowflake Schema, Data Visualization Software, Data Visualization, Business Reporting, SAS (Software), Data Modeling, Interactive Data Visualization, SQL, Descriptive Statistics, Cloud Computing Architecture

    4.5
    Rating, 4.5 out of 5 stars
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    238 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    Howard University

    Introduction to Information Systems for Business

    Skills you'll gain: Design Thinking, Business Software, Information Systems, Cloud Computing, Business Systems, Business Technologies, Cloud Deployment, Cloud Security, Virtualization, Digital Transformation, Cloud Services, Management Information Systems, Product Design, Business Solutions, Information Technology, Cloud Infrastructure, Customer Insights, User Centered Design, Cybersecurity, Data Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    77 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Globalización, Crecimiento Económico y Estabilidad

    Skills you'll gain: Financial Policy, Economics, Policy, and Social Studies, Economics, Public Policies, International Finance, Policy Analysis, Economic Development, Tax, Socioeconomics, Trend Analysis, Global Marketing, Business Economics, International Relations, Political Sciences, Analysis, Fiscal Management, Supply And Demand, Business Risk Management, World History, Policty Analysis, Research, and Development

    4.8
    Rating, 4.8 out of 5 stars
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    875 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Python for Data Analysis: Pandas & NumPy

    Skills you'll gain: Pandas (Python Package), NumPy, Data Analysis, Data Science, Python Programming, Data Structures, Exploratory Data Analysis, Data Manipulation, Computer Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    375 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Meta

    Advanced MySQL Topics

    Skills you'll gain: MySQL, Database Management, Stored Procedure, Database Development, SQL, Performance Tuning, Relational Databases, Query Languages, JSON, Data Analysis, Transaction Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    243 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Azure Synapse SQL Pool - Implement Polybase

    Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Data Lakes, Microsoft SQL Servers, Transact-SQL, Data Integration, Cloud Storage, SQL, File Management

    4.6
    Rating, 4.6 out of 5 stars
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    97 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Using clinical health data for better healthcare: The University of Sydney
  • AI Leadership & Strategic Implementation: Starweaver
  • Data Science in Real Life: Johns Hopkins University
  • Microsoft Power Platform Fundamentals: Microsoft
  • Esports Teams and Professional Players: University of California, Irvine
  • Skills for a Modern Entrepreneur or Business Owner: Packt
  • Database Design and Operational Business Intelligence: University of California, Irvine
  • Introduction to Information Systems for Business: Howard University
  • Globalización, Crecimiento Económico y Estabilidad: IE Business School
  • Python for Data Analysis: Pandas & NumPy: Coursera

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Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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