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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Knowledge Accelerators

    Data-Driven Decisions with Power BI

    Skills you'll gain: Data Visualization, Microsoft Excel, Data Analysis, Analytics, Data-Driven Decision-Making, Microsoft 365, Data Modeling, Data Sharing, Data Science, Key Performance Indicators (KPIs)

    4.3
    Rating, 4.3 out of 5 stars
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    269 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    DeepLearning.AI

    Natural Language Processing with Sequence Models

    Skills you'll gain: Natural Language Processing, Recurrent Neural Networks (RNNs), Large Language Modeling, Artificial Neural Networks, Deep Learning, Tensorflow, Text Mining, Embeddings, Generative Model Architectures, Machine Learning Methods, Model Training, Network Architecture

    4.5
    Rating, 4.5 out of 5 stars
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    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

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    Duke University

    Advertising and Society

    Skills you'll gain: Advertising, Media and Communications, Advertising Campaigns, Online Advertising, Digital Advertising, Electronic Media, Culture, Marketing Psychology, Diversity Marketing, Consumer Behaviour, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
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    988 reviews

    Mixed · Course · 1 - 3 Months

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    L&T EduTech

    Energy Management and Automation in Smart Grid

    Skills you'll gain: Energy and Utilities, Electric Power Systems, Electrical Power, Electrical Systems, Electrical Substation, Internet Of Things, System Monitoring, Operations Support Systems, Control Systems, Infrastructure Security, Cybersecurity, Communication Systems, Automation, Failure Analysis, Interoperability, Artificial Intelligence and Machine Learning (AI/ML), Emerging Technologies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Google People Management Essentials

    Skills you'll gain: Management Training And Development, Team Leadership, Team Performance Management, Goal-Oriented, Employee Coaching, Performance Management, Constructive Feedback, People Development, Goal Setting, Performance Appraisal, Delegation Skills, Drive Engagement, Culture Transformation, Team Collaboration, Internal Communications, Relationship Management, Resource Management, Empowerment, Team Motivation, Communication

    4.8
    Rating, 4.8 out of 5 stars
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    519 reviews

    Beginner · Specialization · 3 - 6 Months

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    John Wiley & Sons

    Advanced Measurement Strategies for Decision-Making

    Skills you'll gain: Regression Analysis, Performance Measurement, Sampling (Statistics), Statistical Analysis, Statistical Inference, Risk Management, Data Analysis, Estimation, Bayesian Statistics, Statistical Methods, Probability & Statistics, Risk Appetite, Statistics, Model Evaluation, Risk Analysis, Systems Of Measurement, Decision Making, Data Management, Leadership and Management, Leadership

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Linear Regression and Modeling

    Skills you'll gain: Regression Analysis, R (Software), Statistical Programming, Statistical Software, Statistical Analysis, R Programming, Statistical Modeling, Statistical Inference, Correlation Analysis, Data Analysis, Statistical Methods, Model Evaluation, Mathematical Modeling, Statistics, Predictive Modeling, Probability & Statistics, Statistical Hypothesis Testing

    4.8
    Rating, 4.8 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

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    STARWEAVER

    Generative AI for Creative Professionals: Brief to Delivery

    Skills you'll gain: AI powered creativity, Prompt Engineering, Generative AI, Visual Storytelling, Prompt Engineering Tools, Responsible AI, Photo/Video Production and Technology, AI Orchestration, Media Production, AI Workflows, Multimedia, Video Production, Content Creation, Video Editing, Storyboarding, Creative Thinking, Brand Management, Music

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Packt

    Journalism Conduct Great Media Interviews

    Skills you'll gain: Interviewing Skills, Oral Expression, Verbal Communication Skills, Media and Communications, Communication, Driving engagement, Journalism, Public Speaking, Electronic Media, Constructive Feedback, Video Production, Executive Presence, Professionalism, Active Listening, Digital Publishing, Discussion Facilitation, Composure

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    Generative AI for Marketers

    Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Personalized Campaigns, Content Creation, Marketing Operations, Marketing Analytics, Data-Driven Marketing, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Content Development and Management, Ideation, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    34 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Microsoft Excel

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Data Entry, Data Manipulation, Expense Management, Budgeting, Inventory Management System, Data Management, Data Visualization, Data Analysis, Business Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    544 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Global Leadership: Cross-Cultural Management & Strategy

    Skills you'll gain: Cross-Functional Collaboration, Corporate Strategy, Teamwork, Team Leadership, World History, Negotiation, Branding, Economics, Communication Strategies, Leadership and Management, Brand Strategy, Stakeholder Analysis, Political Sciences, Strategic Thinking, Strategic Planning, Market Dynamics, Decision Making, Business Management, Sustainable Business, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
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    1.2K reviews

    Intermediate · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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