• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    Engineering Project Management: Risk, Quality, Teams, and Procurement

    Skills you'll gain: Engineering Management, Team Management, Quality Assurance, Team Performance Management, Risk Management, Procurement, Product Quality (QA/QC), Project Risk Management, Risk Analysis, Quality Assurance and Control, Quality Assessment, Management Training And Development, Team Building, Project Controls, Quality Control, People Management, Purchasing, Project Management Institute (PMI) Methodology, Project Management, Quality Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Managing ADHD, Autism, Learning Disabilities, and Concussion in School

    Skills you'll gain: Autism Spectrum Disorders, Developmental Disabilities, Mental and Behavioral Health Specialties, Communication Disorders, Neurology, School Psychology, Patient Evaluation, Language Disorders, Disabilities, Mental Health Diseases and Disorders, Special Education, Clinical Psychology, Psychosocial Assessments, School Counseling, Pediatrics, Mental and Behavioral Health, Child Development, Diagnostic Tests, Clinical Assessment, Psychological Evaluations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, LLM Application, Responsible AI, ChatGPT, Generative AI, Plan Execution, Organizational Strategy, Strategic Leadership, AI Product Strategy, Market Research, Business Leadership, Trend Analysis, AI literacy, Real Time Data, Governance, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Academic Skills for University Success: Capstone

    Skills you'll gain: Critical Thinking, Research, Problem Solving, Critical Thinking and Problem Solving, Oral Comprehension, Ethical Standards And Conduct, English Language, Research Methodologies, Verbal Communication Skills, Higher Education, Personal Integrity, Writing, Creative Problem-Solving, Research Reports, Brainstorming, Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    Duke University

    Electric Industry Operations and Markets

    Skills you'll gain: Electrical Power, Electric Power Systems, Energy and Utilities, Electrical Systems, Basic Electrical Systems, Market Dynamics, Operating Cost, Plant Operations and Management, Environmental Regulations, Regulatory Compliance, Regulatory Requirements, Dispatching

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Learning and Development

    Skills you'll gain: Training and Development, Training Programs, Employee Training, Developing Training Materials, Adult Education, Drive Engagement, Employee Engagement, Compliance Training, Instructional Design, Workforce Development, On-The-Job Training, Organizational Development, Needs Assessment, Program Evaluation, Professional Development, Learning Styles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    874 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Building and Sustaining Innovative Organizations

    Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, People Management, Innovation, Decision Making, Organizational Strategy, Product Lifecycle Management, Business Strategy, New Product Development, Intellectual Property, Value Propositions, Commercialization, Competitive Analysis, Market Dynamics, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Nanjing University

    心理学与生活

    Skills you'll gain: Child Development, Psychology, Childhood Education and Development, Culture, Human Development, Social Sciences, Human Learning, Learning Theory, Personal Development, Self-Awareness, Emotional Intelligence, Motivational Skills, Stress Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    931 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    GIS Data Formats, Design and Quality

    Skills you'll gain: Spatial Analysis, ArcGIS, Geospatial Information and Technology, Geographic Information Systems, Geospatial Mapping, GIS Software, Data Quality, Data Mapping, Data Modeling, Database Design, Data Storage Technologies, Data Management, Data Literacy, Data Storage, Data Sharing, Data Manipulation, Data Capture, Interactive Data Visualization, Query Languages, Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Analytics Essentials

    Skills you'll gain: Supply Chain Management, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Working Capital, Inventory and Warehousing, Supply Management, Data Analysis, Strategic Sourcing, Demand Planning, Logistics Management, Operational Efficiency, Data-Driven Decision-Making, Business Metrics, Manufacturing and Production, Financial Analysis, Data Visualization, Performance Improvement, Problem Solving, Critical Thinking and Problem Solving, Storytelling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Get started with Asana

    Skills you'll gain: Project Management Software, Project Management, Project Coordination, Workflow Management, Collaborative Software, Project Planning, Team Management, User Accounts

    4.7
    Rating, 4.7 out of 5 stars
    ·
    171 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Management and Visualization

    Skills you'll gain: Descriptive Statistics, Data Manipulation, Data Presentation, Data Visualization Software, Data Management, Data Literacy, Graphing, SAS (Software), Peer Review, Data Analysis, Statistics, Exploratory Data Analysis, Statistical Programming, Statistical Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    946 reviews

    Mixed · Course · 1 - 3 Months

1…170171172…834

In summary, here are 10 of our most popular brand management courses

  • Engineering Project Management: Risk, Quality, Teams, and Procurement: Rice University
  • Managing ADHD, Autism, Learning Disabilities, and Concussion in School: University of Colorado System
  • Harnessing AI for Business Impact: Coursera
  • Academic Skills for University Success: Capstone: The University of Sydney
  • Electric Industry Operations and Markets: Duke University
  • Learning and Development: HRCI
  • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign
  • 心理学与生活: Nanjing University
  • GIS Data Formats, Design and Quality: University of California, Davis
  • Supply Chain Analytics Essentials: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok