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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Coursera

    Introduction to Microsoft Excel

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Data Entry, Data Manipulation, Expense Management, Budgeting, Inventory Management System, Data Management, Data Visualization, Data Analysis, Business Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    544 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Sage Publications

    Applied Regression Techniques and Diagnostics in Stata

    Skills you'll gain: Logistic Regression, Stata, STATA (Software), Statistical Analysis, Statistical Modeling, Regression Analysis, Statistical Methods, Statistical Programming, Statistical Software, Analysis, Statistical Inference, Time Series Analysis and Forecasting, Model Evaluation, Statistical Hypothesis Testing, Data Analysis, Structural Analysis, Plot (Graphics)

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of Houston

    Math behind Moneyball

    Skills you'll gain: Probability & Statistics, Statistical Methods, Statistics, Microsoft Excel, Predictive Analytics, Game Theory, Spreadsheet Software, Predictive Modeling, Excel Formulas, Pivot Tables And Charts, Regression Analysis, Statistical Analysis, Statistical Modeling, Advanced Analytics, Data-Driven Decision-Making, Data Analysis, Analytics, Data Analysis Software, Simulations, Probability

    4.5
    Rating, 4.5 out of 5 stars
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    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Pontificia Universidad Católica de Chile

    Gestión de organizaciones efectivas

    Skills you'll gain: Organizational Change, Organizational Development, Organizational Strategy, Organizational Structure, Change Management, Business Transformation, Business Strategy, Political Sciences, Innovation, Strategic Thinking, Strategic Decision-Making, Technology Strategies, Knowledge Transfer, Decision Making, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
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    2.5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Economics, Policy, and Social Studies, Socioeconomics, Supply And Demand, Market Analysis, Competitive Analysis, Tax, Public Policies, Policy Analysis, Research, and Development, Cost Benefit Analysis, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
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    664 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Product Management, Product Development, Financial Statements, Product Design, Financial Statement Analysis, Prototyping, Competitive Analysis, Agile Product Development, Value Propositions, Financial Reporting, Proposal Development, Proposal Writing, Team Performance Management, Innovation, Financial Accounting, Corporate Finance, Financial Acumen, Target Market, Ideation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
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    731 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Data Management, Databases, and Big Data

    Skills you'll gain: Information Management, Data Management, Data Governance, Database Management, Relational Databases, Database Systems, Data Modeling, Data Warehousing, Database Design, Data Strategy, Data Mart, Data Infrastructure, Data Quality, Business Intelligence, Data Integrity, SQL, Decision Support Systems, Big Data, Data-Driven Decision-Making, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    IBM Financial Planning and Analysis (FP&A) with AI Skills

    Skills you'll gain: Forecasting, Financial Statement Analysis, Budgeting, Variance Analysis, Financial Modeling, Management Reporting, Financial Planning, Corporate Finance, Data Storytelling, Key Performance Indicators (KPIs), Generative AI, Scenario Testing, Prompt Engineering, Risk Management, Microsoft Excel, Accrual Accounting, Stakeholder Management, Anomaly Detection, Data Visualization, Performance Stress Testing

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Build a mobile app with Google Sheets on Glide and no coding

    Skills you'll gain: No-Code Development, Mobile Development, Google Sheets, Application Development, Mobile Development Tools, Google Workspace, Application Design, Application Deployment, Development Testing, Spreadsheet Software, Data Structures, User Interface (UI), User Accounts, Persona (User Experience), Authentications, User Feedback, Web Development, Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    691 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Applied Data Science with SQL, R, and Python

    Skills you'll gain: Matplotlib, Plot (Graphics), Relational Databases, SQL, Database Theory, R (Software), Data Visualization, Statistical Programming, Ggplot2, Data Science, Query Languages, Databases, Database Systems, R Programming, Database Design, Statistical Methods, Database Management, Data Analysis, Power BI, Python Programming

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Preview
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    Whizlabs

    Microsoft Defender XDR for Security Analysts

    Skills you'll gain: Endpoint Detection and Response, Incident Response, Incident Management, Computer Security Incident Management, Threat Detection, Cyber Threat Hunting, Event Monitoring, Security Information and Event Management (SIEM), Cyber Threat Intelligence, Threat Management, Continuous Monitoring, Endpoint Security, Data Loss Prevention, Enterprise Architecture

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Python for Real-World Data Analysis

    Skills you'll gain: Seaborn, Data Storytelling, Data Visualization, Data Presentation, Data Integration, A/B Testing, Data Import/Export, Statistical Hypothesis Testing, Text Mining, Data-Driven Decision-Making, Git (Version Control System), Matplotlib, Pandas (Python Package), Version Control, GitHub, Social Media Analytics, Statistical Analysis, Exploratory Data Analysis, Jupyter, NumPy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    95 reviews

    Beginner · Specialization · 1 - 3 Months

1…170171172…548

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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Math and Logic
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Skills

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  • Microsoft Excel
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Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

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  • Excel Skills for Business Specialization
  • Financial Markets Course
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  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

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