• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Preview
    Preview
    I

    IESE Business School

    ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

    Skills you'll gain: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Workforce Development, Business Leadership, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Business Strategy, People Management, Business Modeling, Innovation, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    626 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Advanced Contract Testing with Pact and Beyond

    Skills you'll gain: API Testing, Application Deployment, Integration Testing, Continuous Deployment, Microservices, Software Versioning, Continuous Integration, Test Automation, Application Programming Interface (API), CI/CD, Test Tools, Verification And Validation, Application Lifecycle Management

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    N

    Niel Asher Education

    Fundamentals of Gua Sha

    Skills you'll gain: Manual Therapy, Pain Management, Patient Evaluation, Clinical Assessment, Clinical Practices, Exercise Therapy, Patient Positioning, Physical Therapy, Rehabilitation, Treatment Planning, Physiology, Contraindication, Mental Health Therapies, Anatomy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Automobile Budgeting: Analyze Financial Performance

    Skills you'll gain: Financial Data, Revenue Forecasting, Trend Analysis, Financial Analysis, Business Acumen, Budgeting, Financial Modeling, Performance Analysis, Cost Management, Financial Forecasting, Financial Statements, Variance Analysis, Operating Cost, Gross Profit

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Clinical Trials Operations

    Skills you'll gain: Clinical Data Management, Clinical Trials, Sample Size Determination, Clinical Research Ethics, Clinical Trial Management Systems, Clinical Research, Data Quality, Quality Assurance, Data Entry, Case Report Forms, Institutional Review Board (IRB), Good Clinical Practices (GCP), Data Cleansing, Data Management, Regulatory Compliance, Data Integrity, Statistical Reporting, Informed Consent, Clinical Documentation, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    583 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Anthropic

    Claude Code in Action

    Skills you'll gain: Claude Code, Command-Line Interface, Tool Calling, LLM Application, Software Development Tools, GitHub, Context Management, Code Review, Computer Programming Tools, Software Development, Generative AI Agents, Automation, Software Engineering

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    The Digital Marketing Revolution

    Skills you'll gain: Marketing Management, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Case Studies, Digital Marketing, Business Strategy, Customer experience improvement, Business Transformation, Innovation

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free
    Free
    U

    Università Bocconi

    Startup Calling: dall'idea all'impatto

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Sales Presentations, User Research, Problem Management, Customer Insights, New Product Development, Market Opportunities, Value Propositions, Market Analysis, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    G

    Google Cloud

    Présentation de Gemini Enterprise

    Skills you'll gain: Google Gemini, Google Cloud Platform, Authorization (Computing), Authentications, Application Deployment, Enterprise Security, Large Language Modeling, Data Access, AI Enablement, Enterprise Application Management, Enterprise Architecture, Case Studies, Artificial Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    N

    Niel Asher Education

    Sports Massage Principles for Performance and Recovery

    Skills you'll gain: Sports Medicine, Patient Evaluation, Rehabilitation, Athletic Training, Treatment Planning, Manual Therapy, Patient Education And Counseling, Physical Therapy, Pain Management, Exercise Science, Patient Treatment, Kinesiology, Injury Prevention, Anatomy

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Portfolio Development in Canva

    Skills you'll gain: Storytelling, Case Studies, Canva (Software), Digital Design, Visual Design, Content Creation, Portfolio Management, Target Audience, Design Strategies, Layout Design, Goal Setting, User Experience Design, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

1…173174175…834

In summary, here are 10 of our most popular brand management courses

  • ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección: IESE Business School
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Advanced Contract Testing with Pact and Beyond: Coursera
  • Fundamentals of Gua Sha: Niel Asher Education
  • Master Automobile Budgeting: Analyze Financial Performance: EDUCBA
  • Clinical Trials Operations: Johns Hopkins University
  • Claude Code in Action: Anthropic
  • The Digital Marketing Revolution: University of Illinois Urbana-Champaign
  • Startup Calling: dall'idea all'impatto: Università Bocconi
  • Présentation de Gemini Enterprise: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok