Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Product Promotion, Promotional Strategies, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Market Dynamics, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Innovation, Empowerment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Commercialization, Product Management, AI Enablement, Stakeholder Communications, Technical Product Management, Product Lifecycle Management, Team Building, Stakeholder Engagement, Artificial Intelligence, Stakeholder Management, Return On Investment, Product Development, New Product Development, Team Management, Communication
Beginner · Course · 1 - 4 Weeks

Indian School of Business
Skills you'll gain: Portfolio Management, Portfolio Risk, Financial Trading, Investment Management, Performance Analysis, Financial Market, Securities Trading, Performance Measurement, Investments, Return On Investment, Risk Mitigation, Market Dynamics, Text Mining, Financial Regulations, Risk Management, Financial Regulation, Compliance Management, Risk Analysis, Regulatory Requirements, Benchmarking
Beginner · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Business Strategies, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Market Research, Entrepreneurship, Strategic Thinking, Service Design, Constructive Feedback, Goal Setting, Needs Assessment
Beginner · Course · 1 - 3 Months
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Advertising, Paid media, Advertising Campaigns, Media Buying, Media Planning, Digital Media Strategy, Earned Media, Target Audience, Content Strategy, Data-Driven Marketing, Data Ethics, Business Ethics
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing Tools, Innovation, Marketing, Promotional Strategies, Digital Advertising, Marketing Strategies, Marketing Management, New Product Development, Product Development, Digital Brand Strategy, Strategic Marketing, Digital Media Strategy, Digital Marketing, Consumer Behaviour, Product Promotion, Market Dynamics, Business-To-Consumer, Digital Transformation, Customer Engagement, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Leadership Studies, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management
Beginner · Specialization · 1 - 3 Months

IIMA - IIM Ahmedabad
Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, Stakeholder Management, Organizational Change, Change Management, Business Modeling, Enterprise Architecture, Information Technology Architecture, Cloud Computing Architecture, Governance, Automation, Operational Excellence, Overcoming Objections, Cybersecurity
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales Management, Case Studies, Sales Process, Sales Enablement, Market Intelligence, Strategic Marketing, Sales Development, Selling Techniques, Business Analysis, Peer Review
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Enablement, Data Visualization, Sales Presentations, Sales Management, Prospecting and Qualification, Persona Development, HubSpot CRM, Sales Training, Sales Strategy, Sales Process, Lead Generation, Inside Sales, Sales Development, Employee Onboarding, Sales Operations, Sales, Dashboard, Customer Success Management, Business Reporting
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Digital Marketing Campaigns
Beginner · Guided Project · Less Than 2 Hours
University of Pennsylvania
Skills you'll gain: Personal Attributes, Self-Awareness, Research, Personal Development, Student Support and Services, Higher Education, Planning, Strategic Planning, Decision Making, Ability To Meet Deadlines, Organizational Skills
Beginner · Course · 1 - 3 Months