• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Opportunities, Consumer Behaviour, Competitive Intelligence, Business Strategy, Marketing Psychology, Cost Accounting, Customer Insights, Customer Analysis, Product Lining, Supply And Demand, Strategic Marketing, Economics, Demand Planning, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    941 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft PL-300 Exam Preparation and Practice

    Skills you'll gain: Power BI, Microsoft Copilot, Data Modeling, Data Analysis Expressions (DAX), Microsoft Power Platform, Data Storytelling, Data Visualization Software, Data Presentation, Interactive Data Visualization, Business Intelligence, Data Maintenance, Data Analysis, Extract, Transform, Load, Database Administration, Data Integration, Data Manipulation, Data Wrangling, Data Transformation, Data Access, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    716 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Generative AI for Software Development

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Prompt Patterns, Database Design, LLM Application, Database Development, Software Documentation, Software Design Patterns, Vibe coding, Databases, Collaborative Software, Software Testing, OpenAI API, Application Design, Technical Documentation, AI Integrations, Generative AI, Software Engineering, Software Development, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    841 reviews

    Beginner · Professional Certificate · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Chile

    Cuidados y procedimientos generales en la atención del recién nacido

    Skills you'll gain: Neonatal Intensive Care Unit, Infant Care, Postpartum Care, Respiratory Care, Cardiopulmonary Resuscitation (CPR), Pediatrics, Nursing Care, Life Support, Epidemiology, Airway Management, Medical Equipment, Oxygen Therapy, Vital Signs, Nutrition and Diet, Clinical Monitoring, Clinical Nutrition

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Hong Kong

    University Teaching

    Skills you'll gain: Instructional and Curriculum Design, Instructional Design, Curriculum Development, Lesson Planning, Curriculum Planning, Education and Training, Constructive Feedback, Pedagogy, Teaching, Syllabus Development, Course Development, Differentiated Instruction, Instructional Strategies, Student Engagement, Higher Education, Learning Theory, Learning Styles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Digital Marketing Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Media Campaigns, Digital Marketing Tools, Social Media, Social Media Marketing, Paid media, Digital Media Strategy, Digital Marketing Campaigns, Online Advertising, Campaign Management, Social Media Strategy, Search Engine Marketing, Digital Marketing, Pay Per Click Advertising, Campaign Planning, Marketing Strategy and Techniques, Owned Media, Earned Media, Marketing Design, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Entrepreneurial Finance, Business Modeling, Entrepreneurship, Customer Engagement, Product Development, Customer Analysis, Growth Strategies, Customer Insights, Fundraising and Crowdsourcing, Commercialization, Payment Processing and Collection, Business Strategies, New Business Development, Demand Generation, Private Equity, Cash Management, Case Studies, Market Analysis, Revenue Management, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    473 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Sustainable Tourism – promoting environmental public health

    Skills you'll gain: Sustainable Development, Sanitation, Environmental Resource Management, Sustainability Standards, Water Resource Management, Water Resources, Water Sustainability, Environment and Resource Management, Environment, Environmental Issue, Sustainable Business, Environmental Science, Natural Resource Management, Environmental Management Systems, Waste Minimization, Pollution Prevention, Public Health, Public Health and Disease Prevention, Environmental Regulations, Economic Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Essential Skills for First-Time Managers

    Skills you'll gain: Negotiation, Prioritization, Conflict Management, Team Collaboration, Teamwork, Workplace inclusivity, De-escalation Techniques, Diversity Training, Communication, Stress Management, Emotional Intelligence, Productivity, Empathy & Emotional Intelligence, Diversity and Inclusion, Team Management, Team Leadership, Professionalism, Ethical Standards And Conduct, Strategic Prioritization, Workplace Bullying Intervention

    4.7
    Rating, 4.7 out of 5 stars
    ·
    729 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Building Database Applications in PHP

    Skills you'll gain: PHP (Scripting Language), MySQL, Database Application, Database Development, Object Oriented Programming (OOP), Database Management, Secure Coding, Authentications, Web Applications, SQL, Network Protocols

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Trabaja inteligentemente, no más duro: Gestión del tiempo para la productividad personal y profesional

    Skills you'll gain: Time Management, Scheduling, Goal Setting, Prioritization, Productivity, Delegation Skills, Ability To Meet Deadlines, Timelines, Conscientiousness, Calendar Management, Personal Development, Organizational Skills, Planning, Smart Goals, Self-Awareness, Strategic Prioritization, Strong Work Ethic, Follow Through, Overcoming Obstacles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Atención Primaria en Salud: El desafío de las Enfermedades no Transmisibles

    Skills you'll gain: Primary Care, Chronic Diseases, Care Management, Nursing Care, Health Systems, Public Health, Preventative Care, Epidemiology, Care Coordination, Patient-centered Care, Patient Education and Support, Health Policy, Family Support

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 3 Months

1…180181182…834

In summary, here are 10 of our most popular brand management courses

  • Pricing Strategy Optimization: University of Virginia
  • Microsoft PL-300 Exam Preparation and Practice: Microsoft
  • Generative AI for Software Development: DeepLearning.AI
  • Cuidados y procedimientos generales en la atención del recién nacido: Universidad de Chile
  • University Teaching: The University of Hong Kong
  • Digital Marketing Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
  • How to Finance and Grow Your Startup – Without VC: University of London
  • Sustainable Tourism – promoting environmental public health: University of Copenhagen
  • Essential Skills for First-Time Managers: LearnKartS
  • Building Database Applications in PHP: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok